Billboards in Emmett
*All metrics are based on a 4-week advertising campaign
Emmett, a charming gem nestled in the heart of the Treasure Valley, provides a distinctive backdrop for outdoor advertising. With its picturesque landscapes, thriving agricultural community, and close-knit neighborhoods, this idyllic town offers advertisers a unique opportunity to engage with residents and visitors alike. Outdoor advertising in Emmett goes beyond promoting products; it fosters connections between brands, individuals, and the community, creating memorable stories that leave a lasting impression.
What to look for when picking billboards
When selecting the perfect billboard for your advertising campaign, there are 9 key factors to consider. Here are four essential aspects to keep in mind:
- Demographics: Choose a location where your target audience is likely to be present, considering factors such as age, gender, education, relationship status, and income level. For example, placing a billboard near a college campus would be ideal for targeting young adults.
- Visibility: Ensure the billboard is clearly visible to drivers and pedestrians by considering its alignment, height, and absence of obstructions like trees and power lines. A billboard placed at a readable height within the driver's frame of vision is more effective.
- Traffic Count: Opt for locations with high traffic counts to maximize exposure. Busy interstates, congested roads, and bustling intersections are prime examples of high-traffic areas.
- Land Use Type: Take into account the type of land use surrounding the billboard location. Commercial areas attract a diverse mix of people, while residential areas cater to local residents, and industrial areas primarily target employees of specific industries.
Billboards price breakdown
In Emmett, billboard pricing varies depending on factors such as location, visibility, and traffic count. Here's a breakdown of the average, median, and lowest prices for billboards in the area:
- Average Price: The average price for a billboard in Emmett is approximately $775.00, reflecting a range of different billboard options and locations.
- Median Price: With a median price of $275.00, this value represents the middle point in the pricing spectrum, offering a balance between affordability and visibility.
- Lowest Price: The lowest price for a billboard in Emmett is $225.00, providing a cost-effective option for advertisers on a tight budget.
Billboards Impression and CPM Metrics
In Emmett, the impressions and CPM metrics provide valuable insights into the effectiveness and cost-efficiency of outdoor advertising campaigns. Here's a breakdown of these key metrics:
- Total Impressions: The total number of impressions for a 4-week campaign in Emmett is approximately 1,583,000, showcasing the potential reach of outdoor advertising in the area.
- Average Impressions: On average, a billboard in Emmett generates around 176,000 impressions per 4-week campaign, indicating the typical exposure an advertiser can expect.
- Median Impressions: With a median value of 154,000 impressions, this figure represents the middle point in the range of impressions generated by billboards in Emmett.
- Average CPM: The average cost per thousand impressions (CPM) in Emmett is $12.67, reflecting the cost-efficiency of outdoor advertising in the area.
- Median CPM: At a median CPM of $2.88, this value offers a more affordable option for advertisers seeking cost-effective outdoor advertising solutions in Emmett.
Some of the top billboard providers in Emmett
Emmett is home to several top outdoor advertising providers, each offering unique services and solutions to help businesses reach their target audience. Here are five of the top providers in the area:
- Lamar Advertising offers free design services, dedicated support, and nationwide coverage for outdoor advertising campaigns.
- YESCO is a company that specializes in producing custom signs, lighting, and other display systems for businesses, providing high-quality products and services since 1920.
- The Ascension Chamber of Commerce offers a wide range of resources and opportunities for businesses in Ascension Parish.
- AllOver Media is an out-of-home advertising company that seamlessly weaves relevant brand messages into the daily lives of engaged consumers.
- IndoorMedia offers in-store advertising and marketing services, helping businesses advertise in grocery stores and generate new customers.
Other formats for advertising in Emmett
A closer look at the data reveals the depth and breadth of the other opportunities available in Emmett:
- Retail Venues: In Emmett, retail venues generate approximately 95,000 impressions with an average CPM of $20.72. These venues offer advertisers the chance to engage with consumers in a shopping environment, where they are more likely to make purchasing decisions.
Get started with advertising with AdQuick now!
Emmett offers a unique opportunity for outdoor advertising, with its picturesque landscapes and close-knit community. AdQuick is the perfect platform to help you plan, buy, and measure your outdoor advertising campaigns in Emmett and beyond. With access to over 1,400 premium OOH media owners, efficient ad buying, faster campaign execution, and unprecedented measurability, AdQuick provides a comprehensive solution for advertisers, agencies, and OOH media owners of all sizes. Don't miss out on the benefits of outdoor advertising in Emmett – sign up for AdQuick today!