Advertising in Lehigh Valley International Airport (ABE)
Lehigh Valley International Airport (ABE) serves as the primary gateway to the Allentown-Bethlehem-Easton region, connecting Eastern Pennsylvania to major U.S. cities. With record-breaking passenger growth and strategic proximity to Philadelphia and New York City, ABE offers advertisers unparalleled access to a dynamic, high-value audience. Airport advertising at ABE delivers impactful brand exposure through diverse OOH advertising formats, making it an essential channel for reaching travelers and local consumers.
Why advertise at ABE?
- Passenger traffic statistics: In summer 2024, ABE saw a record surge with 297,000 passengers from June to August, a 15.5% increase over the previous year. April 2025 alone saw 85,391 passengers, up 11.34% year-over-year. Annually, ABE handles over 900,000 passengers ABE News Lehigh Valley News.
- Regional attractions and market highlights: The Lehigh Valley is home to attractions like Dorney Park, the Crayola Experience, and the Sands Bethlehem Casino, drawing millions of visitors annually.
- Gateway benefits and connectivity: ABE offers 15 nonstop flights to major hubs including Atlanta, Chicago, Charlotte, and Orlando, and is a key cargo hub for Amazon Air and FedEx Express ABE Traffic Report.
- Engaging advertising opportunities: High dwell times and diverse passenger demographics create prime opportunities for impactful airport advertising campaigns.
Allentown Market
- Population data and demographics: The Allentown-Bethlehem-Easton metro area (Lehigh Valley) boasts a population of ~870,000 Lehigh Valley Planning Commission.
- Economic growth and major industries: Lehigh Valley is Pennsylvania's fastest-growing region, with leading sectors in healthcare (72,000+ jobs), manufacturing, retail, and a booming transportation/warehousing industry Regional Economic Study.
- Cultural diversity and local attractions: The region is known for its vibrant arts scene, annual Musikfest, and historic sites in Bethlehem and Easton.
- Entertainment and sports scene: Home to the Lehigh Valley IronPigs (MiLB), Phantoms (AHL), and numerous festivals and events.
- Education and innovation hubs: Lehigh University, Muhlenberg College, and Lafayette College drive innovation and attract a young, educated audience.
Allentown Audience
- Local residents and demographics: Diverse population with a median age of 39, strong Hispanic and Latino communities, and a mix of urban and suburban lifestyles.
- Regional tourists and visitors: Millions visit annually for business, leisure, and events, with significant out-of-state traffic due to proximity to NYC and Philadelphia.
- Language diversity considerations: English and Spanish are widely spoken, with growing multicultural segments.
- Interests and lifestyles: Family-oriented, sports fans, outdoor enthusiasts, and tech-savvy professionals.
- Digital connectivity and social media usage: High smartphone penetration and active social media engagement, making integrated digital-OOH campaigns highly effective.
Airport price breakdown
Advertising at ABE offers flexible pricing to suit various campaign goals. Digital screens and static displays typically range from $2,500 to $8,000 per month depending on location and format. Large-format banners and backlit displays can cost $5,000 to $15,000 per month. Experiential activations and sponsorships may range from $10,000 to $30,000+ per campaign. Pricing varies by duration, placement, and seasonality. For detailed pricing, visit AdQuick Airport Advertising.
Airport Impression and CPM Metrics
With high passenger volumes and dwell times, ABE delivers strong advertising metrics. Monthly impressions for prime formats can exceed 250,000. CPM (Cost Per Thousand Impressions) typically ranges from $15 to $45 depending on format and targeting. Digital screens and high-traffic areas offer the best value for brand awareness and engagement. For campaign planning, see AdQuick Airport Advertising Metrics.
Some of the top airport ad providers for ABE
Leading airport advertising media owners at Lehigh Valley International Airport include:
- Clear Channel Airports – Offers digital and static displays throughout ABE. Clear Channel Airports
- JCDecaux Airport – Provides premium OOH formats and experiential activations. JCDecaux Airport Advertising
- Lehigh-Northampton Airport Authority – Manages local sponsorships and custom opportunities. Lehigh Valley International Airport
Other formats for advertising in Allentown
Beyond airport advertising, Allentown and the Lehigh Valley offer robust outdoor advertising options:
- Billboards along I-78, Route 22, and major arterials
- Transit advertising on LANTA buses and shelters
- Event sponsorships at Musikfest, IronPigs stadium, and local festivals
- Digital OOH screens in malls and entertainment venues
For more regional options, explore AdQuick Outdoor Advertising.
Get started advertising with AdQuick now!
Ready to reach travelers and locals at Lehigh Valley International Airport (ABE)? AdQuick makes it easy to plan, book, and measure your airport advertising campaign. Access real-time pricing, audience insights, and connect with top media owners—all in one platform. Start your airport advertising campaign with AdQuick today and maximize your brand's impact in Allentown and the Lehigh Valley.