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For financial services

Turn out of home into a customer acquisition channel

Financial brands use AdQuick to capture device IDs from real-world exposure, retarget across digital, and measure all the way to app installs, branch visits, and funded accounts. A dedicated AdQuick team plans, books, and measures every campaign.

Financial brands grow with AdQuick

Klarna Plaid Dave Kin First Horizon Carvana

Impressions are not the goal. Funded accounts are.

Out of home breaks out of the feed and into the real world, then feeds straight back into your paid channels. Capture exposure, retarget it, and measure it all the way to the metrics your CFO cares about.

Feed your digital pipeline

Capture unique device IDs from audiences exposed to out of home and pass them straight to your DSP for cross-channel retargeting.

Reach the right zip codes

Target specific demographic communities down to individual postal codes, not whole DMAs.

Prove it moved the metric

Tie exposure to app downloads, account funding, and store visits, with control-market causal lift.

Audiences

Build a high-intent retargeting pool

Out of home stops being a top-of-funnel guess. Capture device IDs from exposed consumers and activate them as a lookalike and retargeting seed across your paid channels.

  • Unique device IDs captured from exposed audiences
  • Passed straight to your DSP for cross-channel retargeting
  • Lookalike and retargeting seeds built from real-world exposure
Exposure to retarget Syncing
OOH exposure
DSP retarget
Device IDs captured from exposed audiences, passed to your DSP for retargeting.

Measure

Prove incremental lift, all the way to the funded account

Full-funnel measurement spans brand lift surveys, halo-effect analysis on web and app sessions, and causal lift on your core product actions against control markets. Track app installs, phone verifications, first-time transactions, account opens, and branch visits, with confidence you can defend.

  • Brand lift, halo-effect, and causal lift studies
  • Control-market comparison you can defend
  • Installs, account opens, and branch visits attributed
Attributed ACV lift 99.6% confidence
Control
Exposed
+292.8% attributed ACV lift in-market

DSP

Buy programmatic DOOH on a daily rhythm

Activate 3M+ screens across 100+ countries and territories. Shift spend toward the zip codes converting best and pause the ones that aren't, day to day, optimizing against CPM as results come in.

  • 3M+ programmatic screens in 100+ countries and territories
  • Daily CPM optimization by zip code
  • Shift spend toward the corridors converting best
Screens live Optimizing
3M+ screens, optimized daily toward the best-performing corridors.

Marketplace

Test, then scale, across 1.6M+ units

Run a measured pilot across 1.6M+ pieces of OOH inventory with 99% U.S. coverage and reach across 38 countries. Prove the math, then expand into the markets that performed.

  • 1.6M+ pieces of inventory across 38 countries
  • 99% U.S. out of home coverage on one platform
  • A team handling rate negotiation and compliance approvals
1.6M+
OOH units
99%
U.S. coverage
38
Countries
Campaign minimum $25K. Your AdQuick team negotiates rate and handles vendor approvals, including financial-services compliance workflows.

National control, local activation

One brand, every market

Run a centralized brand program while individual branches and agents activate their own local out of home, coordinated from one platform rather than thousands of disconnected buys. Support new branch openings and agent territories without losing brand control.

  • Centralized brand control on one platform
  • Local activation for branches and agents
  • Coverage for new openings and agent territories
Markets activated
Charlotte Nashville Memphis Dallas Houston Miami
Centralized brand control, local activation across every market you serve.

Results, not impressions alone

Financial brands measure real-world exposure all the way to the funded account.

Klarna
72,500

unique device IDs captured and delivered to the DSP for retargeting, across 2.1M estimated exposures.

Plaid
+292.8%

lift in attributed ACV in-market at 99.6% confidence, plus a 184% lift in attributed opportunities.

Dave
+4.2%

lift in first-time cash advances at 97.56% significance, with 147,000+ incremental active users.

First Horizon

Nearly 89M impressions across eight high-growth markets over a 12-week flight.

BCBS Florida

12.97% CPM reduction versus target while hitting 99.06% of the campaign goal across 15 priority zip codes.

Kin Insurance

34.1M impressions delivered, including 9.9M bonus impressions, a 29% increase in value at no added cost.

FAQ

How does out of home feed our digital retargeting?

AdQuick captures unique device IDs from audiences exposed to your placements and passes them to your DSP, so real-world exposure becomes an addressable, retargetable pool across your paid channels.

Can you target specific demographics and zip codes?

Yes. Campaigns can run down to individual zip codes to reach defined communities, the way fintech brands target immigrant communities or high-earning graduates, rather than buying whole DMAs.

How do you measure incremental impact, not just correlation?

Causal lift studies compare exposed markets against matched control markets to isolate the true contribution of out of home, reported with confidence intervals. Brand lift and halo-effect analysis cover the upper and mid funnel.

Does financial advertising compliance slow this down?

No. AdQuick submits all creative through vendor-specific approval workflows before posting, so compliance review is handled inside the process rather than bolted on at the end.

How does this fit our marketing mix model?

We provide weekly impression data, geo-level spend breakdowns, and device-ID passback that integrate with MMM platforms including Meridian, Measured, and Paramark.

We have hundreds of branches or thousands of agents. Can you coordinate that?

Yes. National brands run centralized programs on AdQuick while individual locations and agents activate their own local out of home, all under one roof and one brand.

Do we have to run the campaign ourselves?

No. A dedicated AdQuick team plans, negotiates, books, and measures the campaign for you, end to end.

Explore the platform

Learn more about our products

Everything that powers a financial-services campaign, from planning and buying to audience capture and measurement.

Make out of home your next acquisition channel

Tell us your markets and the metric you need to move. Your AdQuick team builds the plan and measures it end to end.