Billboards in Oklahoma City

*All metrics are based on a 4-week advertising campaign

In the center of the Sooner State, Oklahoma City stands out as a lively hub for outdoor advertising. Boasting a thriving arts scene, diverse neighborhoods, and iconic landmarks, this city provides a distinctive stage for advertisers to integrate their messages into everyday life. Outdoor advertising in Oklahoma City goes beyond promoting products; it fosters connections between communities, brands, and individuals, creating impactful stories that resonate with each passerby.

What to look for when picking billboards

With 3388 billboards to choose from, it's essential to consider various factors when selecting the perfect billboard for your advertising campaign. Here are four key aspects to keep in mind:

• Location and demographics: Choose a billboard location that targets your desired audience. For example, place billboards along busy interstates to reach college-educated adults with above-average incomes, or in trendy parts of town or near colleges/universities to target young adults.
• Visibility: Opt for billboards that offer maximum exposure and are difficult to ignore, such as digital billboards with dynamic messages that can easily be changed regularly.
• Size and type: Consider the three standard sizes of billboards - bulletins (large billboards along highways), posters (midsize billboards along primary and secondary arterial roadways), and junior posters (small billboards in urban neighborhoods or on smaller roads) - and other types like wallscapes and spectaculars to best suit your campaign needs.
• Duration and cost-effectiveness: Determine the ideal duration for your billboard campaign based on your goals and budget, and remember that billboards offer lower costs compared to other forms of advertising, making them a cost-effective option for advertisers.

Billboards price breakdown

Billboard pricing in Oklahoma City varies, offering options for advertisers with different budgets. Here's a breakdown of the pricing:

• Average Price: The average price for a billboard in Oklahoma City is $1047.38, providing a range of options for advertisers to choose from.
• Median Price: With a median price of $400, there are plenty of affordable billboards available for smaller budgets or targeted campaigns.
• Lowest Price: The lowest price for a billboard in Oklahoma City is $0, showcasing the potential for cost-effective advertising opportunities in the area.

Billboards Impression and CPM Metrics

In Oklahoma City, the impressions and CPM metrics for billboards showcase the potential reach and cost-effectiveness of outdoor advertising in the area:

• Total Impressions: With a total of 1,247,733,000 impressions, Oklahoma City offers a vast audience for advertisers to reach.
• Average Impressions: The average number of impressions per billboard in Oklahoma City is 381,920, indicating a consistent level of exposure for most campaigns.
• Median Impressions: With a median of 187,000 impressions, there are plenty of billboards that provide a substantial reach for targeted campaigns.
• Average CPM: The average CPM in Oklahoma City is $8.39, showcasing the cost-effectiveness of billboard advertising in the area.
• Median CPM: With a median CPM of $2.80, advertisers can find even more affordable options for their outdoor advertising campaigns.

Some of the top billboard providers in Oklahoma City

Here are the top billboard providers in Oklahoma City, offering a variety of options for advertisers:

• Lamar Advertising specializes in outdoor advertising, particularly billboards, with a focus on providing high-quality and impactful solutions.
• Clear Channel Outdoor offers advertising opportunities in multiple markets and airports, providing impactful and innovative solutions for their partners.
• Tyler Outdoor is an outdoor advertising company based in Oklahoma City that offers advertising solutions for businesses.
• Lindmark Outdoor Media is one of the largest outdoor advertising companies in the country, offering a wide range of billboards in multiple states.
• Digital Outdoor Advertising is a woman-owned advertising business that connects premier ad agencies to consumers across the United States through their network of independent billboard operators.

Other formats for advertising in Oklahoma City

A closer look at the data reveals the depth and breadth of the other opportunities available in Oklahoma City:

• Digital Billboards: In Oklahoma City, digital billboards receive 177,000 impressions with an average CPM of $26.60. This modern and dynamic medium allows for flexible messaging and targeting, making it a popular choice for advertisers seeking to stand out.
• Street Furniture: Street furniture in Oklahoma City garners 165,000 impressions and has an average CPM of $11.74. This type of advertising, which includes bus shelters and benches, offers a unique opportunity to reach pedestrians and commuters in high-traffic areas.
• Wheat Pastings: Wheat pastings in Oklahoma City achieve 210,000 impressions with an average CPM of $37.92. This creative and eye-catching medium is perfect for advertisers looking to make a bold statement in urban environments.
• Retail Venues: Retail venues in Oklahoma City generate 29,870 impressions and have an average CPM of $7.56. This advertising option allows brands to reach consumers in shopping centers and other retail spaces, providing a captive audience for their message.
• Transit: Transit advertising in Oklahoma City receives 2,800,000 impressions with an average CPM of $22.77. This medium, which includes buses and trains, offers advertisers the chance to reach a diverse audience of commuters and travelers throughout the city.
• Everything Else: Other advertising opportunities in Oklahoma City, such as kiosks and banners, accumulate 459,000 impressions and have an average CPM of $9.88. These versatile options allow advertisers to explore unique and innovative ways to reach their target audience.

Get started with advertising with AdQuick now!

Oklahoma City offers a diverse range of outdoor advertising opportunities, from billboards to street furniture and transit ads. With a thriving arts scene and bustling neighborhoods, this city provides an ideal stage for advertisers to connect with their target audience. To make the most of these opportunities, consider partnering with a platform like AdQuick, which specializes in billboards and out-of-home advertising. By signing up, you'll gain immediate access to over 1,400 premium OOH media owners, execute OOH buys 10x faster, launch campaigns in as little as 48 hours, and unlock unprecedented measurability. Don't miss out on the chance to elevate your advertising game in Oklahoma City – sign up with AdQuick today!