How much does advertising at Hays Regional Airport cost?

Airport advertising costs at Hays Regional Airport range from a few thousand dollars per month for static displays to $50,000+ for premium digital spectaculars. Pricing depends on format, terminal location, share of voice, and seasonality. Use AdQuick to get real-time pricing for available inventory at HYS.

What types of ads are available at Hays Regional Airport?

Advertising formats at Hays Regional Airport typically include digital spectaculars (large LED/LCD screens), backlit dioramas (illuminated static panels), column wraps, digital ad networks across terminals, baggage-claim signage, jetbridge panels, and boarding-area displays. Availability varies by terminal and location.

How do I buy advertising at Hays Regional Airport?

You can buy advertising at Hays Regional Airport through AdQuick's self-serve platform. Search available inventory by format and location, compare pricing and audience data, add units to your media plan, and book online. AdQuick handles vendor coordination, creative trafficking, and proof-of-play reporting.

Is airport advertising effective?

Yes. Studies show 82% of travelers notice airport advertising and 76% take action afterward. The combination of extended dwell time (60–90 minutes), a captive audience, and an affluent demographic makes airport ads one of the highest-performing OOH channels for brand awareness and consideration.

How far in advance should I book ads at Hays Regional Airport?

Most airport advertising should be booked 4–8 weeks before the desired start date. Premium placements at major hubs like Hays Regional Airport can require 8–12 weeks of lead time. Digital formats generally have shorter lead times. AdQuick shows real-time availability for your exact dates.

Airport Advertising in Hays Regional Airport (HYS)

Advertising in Hays Regional Airport (HYS)

Hays Regional Airport (HYS) is the primary air gateway for northwest Kansas, connecting Hays and the surrounding region to major hubs like Denver. With record-breaking 15,032 enplanements in 2024 and projected growth to over 33,800 enplanements in 2025, HYS offers advertisers a unique opportunity to reach a highly engaged and growing audience. Airport advertising at HYS delivers unmatched visibility, targeting both local residents and visitors in a modern, convenient terminal environment. Learn more about airport advertising with AdQuick.

Why advertise at HYS?

Passenger traffic statistics: Hays Regional Airport saw 15,032 enplanements in 2024 and is projected to reach 33,869 enplanements in 2025, reflecting double-digit growth and increasing regional influence (Hays Post).
Regional attractions and market highlights: Hays is a hub for education, healthcare, and business, drawing travelers for conferences, university events, and tourism. Attractions include the Sternberg Museum of Natural History, Fort Hays State University, and annual events like the Wild West Festival.
Gateway benefits and connectivity: HYS offers direct jet service to Denver via SkyWest/United, providing seamless connections to global destinations. The airport’s convenient location and free parking make it the preferred choice for regional travelers (City of Hays).
Engaging advertising opportunities: The recently renovated terminal provides high-visibility spaces for digital, static, and experiential advertising, ensuring your brand stands out to every traveler.

Hays Market

Population data and demographics: Hays, Kansas, has a population of approximately 21,000, with Ellis County totaling around 28,900 residents (U.S. Census Bureau).
Economic growth and major industries: Hays is an economic center for northwest Kansas, with major industries including healthcare (HaysMed), education (Fort Hays State University), agriculture, and energy.
Cultural diversity and local attractions: The city boasts a vibrant arts scene, historic sites, and museums. The Sternberg Museum and Downtown Hays offer year-round cultural events.
Entertainment and sports scene: Home to Fort Hays State University Tigers, Hays hosts NCAA sporting events, concerts, and festivals that draw regional crowds.
Education and innovation hubs: Fort Hays State University enrolls over 15,000 students (on-campus and online), fueling innovation and a youthful, educated demographic.

Hays Audience

Local residents and demographics: The Hays area features a mix of families, professionals, students, and retirees, with a median age of 31.5 years (U.S. Census Bureau).
Regional tourists and visitors: Visitors travel for business, education, healthcare, and leisure, with tourism boosted by local festivals and university events.
Language diversity considerations: While English is predominant, the presence of international students and healthcare professionals adds language diversity.
Interests and lifestyles: The audience values convenience, community, education, and outdoor recreation, with strong engagement in local events and sports.
Digital connectivity and social media usage: High internet penetration and active social media use, especially among university students and young professionals, make integrated OOH and digital campaigns highly effective.

Airport price breakdown

Advertising at Hays Regional Airport is cost-effective compared to larger hubs, with pricing typically ranging from $500 to $2,500 per month depending on format and placement. For example:

Digital screens: $1,000–$2,500/month
Backlit static displays: $750–$1,500/month
Baggage claim wraps: $1,200–$2,000/month
Concourse posters: $500–$1,000/month

Rates may vary based on campaign duration, seasonality, and inventory availability. For a custom quote, contact AdQuick for Hays Regional Airport advertising.

Airport Impression and CPM Metrics

With over 15,000 annual enplanements and projected growth, advertisers can expect monthly impressions of 2,000–3,000 per display, depending on location and format. Estimated CPM (cost per thousand impressions) ranges from $15 to $40, offering strong value for targeted OOH advertising in a captive airport environment. For more on airport advertising metrics, see AdQuick's airport advertising overview.

Some of the top airport ad providers for HYS

Airport advertising at Hays Regional Airport is managed by the City of Hays in partnership with SkyWest Airlines (United Express). For media buying and placement, advertisers can work directly with the airport administration. For more information, visit the official Hays Regional Airport website.

Other formats for advertising in Hays

Beyond airport advertising, Hays offers a variety of outdoor advertising and OOH advertising options, including:

Billboards and digital displays along I-70 and major city routes
Transit advertising on local buses and shuttles
Event sponsorships at the Wild West Festival, university events, and local sports
Downtown banners and street furniture in high-traffic areas

Explore more outdoor advertising opportunities in Hays with AdQuick.

Get started advertising with AdQuick now!

Ready to reach travelers, business leaders, and the Hays community? AdQuick makes it easy to plan, book, and measure your airport advertising campaign at Hays Regional Airport (HYS). Benefit from transparent pricing, real-time analytics, and expert support. Get started with AdQuick today and make your brand stand out in northwest Kansas!

Airport Advertising in Hays Regional Airport