Bakersfield, California
Bakersfield, California is a populous city in California and a great market to utilize billboards and other out-of-home media formats in your advertising campaign. With a population of approximately 384,159 people, there’s a great opportunity for businesses small and large to leverage out-of-home advertising in finding new customers, building their brand, and growing their business.

Billboard Cost in Bakersfield, California

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Bakersfield OOH Media Cost

Cost
  • $1.17k
  • Average cost
  • $100.17
  • Lowest price
  • $6.36
  • Median CPM
Impressions
  • 167,101
  • Median Impressions
Inventory
  • 735
  • Total Advertising Options
  • 18
  • Bakersfield Outdoor Advertising companies on AdQuick
All outdoor advertising pricing is for a four week campaign
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Bakersfield Billboard Cost

Billboards in Bakersfield, California are usually located in highly visible, heavy traffic areas such as highways, primary arterials, and major intersections. The billboard advertising artwork, is often "rotated" by the outdoor outdoor advertising company amongst several locations to achieve the advertiser's desired CPM, reach and frequency for their target audience.
Cost
  • $1.17k
  • Average cost
  • $467.50
  • Lowest price
  • $6.15
  • Median CPM
Impressions
  • 85,204,208
  • Median Impressions
Inventory
  • 272
  • Total Billboard Locations
  • 5
  • Bakersfield Billboard companies on AdQuick
All billboard pricing is for a four week campaign
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Bakersfield Digital Billboard Cost

Digital Billboards in Bakersfield, California are usually located in highly visible, heavy traffic areas such as highways, primary arterials, and major intersections. The billboard advertising artwork, is often "rotated" by the outdoor outdoor advertising company amongst several locations to achieve the advertiser's desired CPM, reach and frequency for their target audience.
Cost
  • $1.77k
  • Average cost
  • $1,000.00
  • Lowest price
  • $8.19
  • Median CPM
Impressions
  • 2,627,400
  • Median Impressions
Inventory
  • 12
  • Total Billboard Digital Locations
  • 3
  • Bakersfield Billboard companies on AdQuick
All digital billboard pricing is for a four week campaign
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Bakersfield Transit Cost

Bakersfield, California transit advertising is placed in or on modes of public transportation or in high foot traffic public areas targeting commuters. Types of transit ads include airborne banners, airport advertising, bus interiors/posters/wraps, mobile billboards, subway advertising, and ads on top of taxis.`
Cost
  • $17.5k
  • Average cost
  • $7,500.00
  • Lowest price
  • $0.88
  • Median CPM
Impressions
  • 140,000,000
  • Median Impressions
Inventory
  • 6
  • Total Advertising Options
  • 1
  • Bakersfield Transit companies on AdQuick
All transit pricing is for a four week campaign
OOH Media Formats in Bakersfield, California
Billboards
There are 257 Billboards options available on AdQuick in Bakersfield, California from 10 unique media owners.
Street furniture
There are 15 Street furniture options available on AdQuick in Bakersfield, California from 3 unique media owners.
Transit
There are 28 Transit options available on AdQuick in Bakersfield, California from 11 unique media owners.
Wildposting
There are 2 Wildposting options available on AdQuick in Bakersfield, California from 2 unique media owners.
Retail
There are 207 Retail options available on AdQuick in Bakersfield, California from 15 unique media owners.

Media Formats

Bakersfield Statistics

  • State in US
  • 384,159
  • Population
  • Area
  • 150
  • Square Miles
  • Population Density
  • 2565.2
  • People per square mile

Demographics

  • Age
  • 31.4
  • Median age
  • Sex
  • 49.83%
  • Female
  • 50.17%
  • Male
  • Race
  • 6.65%
  • Black
  • 52.43%
  • Hispanic
  • 7.52%
  • Asian
  • 29.48%
  • White

Economics

  • Income
  • $28,428
  • Per capita income
  • Poverty
  • 14.64
  • Persons below poverty line
  • Transportation to work
  • 24.36
  • Mean travel time to work

Families

  • Households
  • 116,558
  • Number of households
  • People
  • 3.3
  • Persons per household
  • Marital status
  • 49.33
  • Percent Married
  • Fertility
  • 7.8%
  • Women 15-50 who gave birth during past year

Housing

  • Units & Occupancy
  • 124,863
  • Number of housing units
  • Value
  • $264,500
  • Median value of owner-occupied housing units
  • Owernship of occupied units
  • 59.42
  • Owner occupied
  • Geographical mobility
  • 13.59
  • Moved since previous year

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