AdQuick aggregates Tokyo's 25,000+ digital screens -- Shibuya, Shinjuku, Ginza, Akihabara, HND and NRT airports, and the JR / Tokyo Metro -- into one plan-buy-measure platform. CPMs JPY 600 programmatic to JPY 4,500+ on Shibuya Crossing and Shinjuku 3D-LED spectaculars; from JPY 250,000 to seven-figure takeovers.
Programmatic open-exchange inventory accessible through LIVE BOARD, MCDecaux, VIOOH, AdQuick, and Vistar Media from test budgets of roughly ¥300,000–¥1,000,000 (USD $2,000–$7,000) — with LIVE BOARD VAC measurement, JARO compliance, and railway/airport approval covered in one place.
Digital Out-of-Home Advertising in Tokyo
60,000+ digital screens across Tokyo Metro and Toei Subway, JR East stations (Shinjuku, Shibuya, Tokyo, Ikebukuro), Haneda (HND) and Narita (NRT) airports, 11,500+ taxi in-cab screens (Tokyo's distinctive DOOH scale), iconic 3D anamorphic LEDs like Cross Shinjuku Vision and Omosan, and shopping corridors in Ginza, Harajuku, and Roppongi — with CPMs from ¥400 taxi to ¥8,000+ premium 3D landmark.
Shibuya Crossing spectaculars (Q Front, 109, Scramble), Cross Shinjuku Vision (Cross Space's 3D anamorphic), Omotesando Omosan (Vividcity), and Ginza/Roppongi premium LEDs — the iconic Tokyo brand-moment canvases.
Tokyo Metro (9 lines), Toei Subway (4 lines), and JR East's Yamanote Line + commuter network — combined daily ridership exceeds 15M, with Shinjuku Station the world's busiest by throughput (~3.5M daily users).
11,500+ in-cab screens on IRIS (Tokyo Prime), GROWTH, and S.RIDE — the largest urban in-vehicle DOOH network in the world. Sound-on capable, 15–25 minute captive dwell, business-traveller skew.
HND and NRT airport digital, MCDecaux bus shelters and street furniture, Marunouchi/Otemachi/Roppongi Hills office lobbies, premium malls, cinemas (TOHO, United, Shochiku), and 7-Eleven/Lawson/FamilyMart convenience digital.
Digital now leads Tokyo OOH spend, anchored by LIVE BOARD's NTT DOCOMO-powered VAC measurement and a uniquely Japanese taxi DOOH category.
DOOH pricing in Tokyo depends on venue type, format, daypart, campaign duration, and buying model. Four pricing models are in active use.
Increasingly dominant on LIVE BOARD, MCDecaux/VIOOH programmatic paths, and cross-border programmatic buys. Range: ¥400–¥8,000+ depending on venue.
SOV / weekly package — dominant for Shibuya, Shinjuku, Omotesando, and Ginza landmark spectaculars and for station dominations.
The traditional Japanese pricing model — buy a fixed slot in a loop for a fixed period (typically a week). Still the dominant direct-buy model across much of JR East, Metro Ad, and Tokyu Agency inventory.
Fixed impression count at a negotiated CPM, delivered via DSP against a reserved deal ID — guaranteed delivery for flagship campaigns.
| Format | Typical CPM (¥) | Typical Minimum Buy | Buying Model |
|---|---|---|---|
| Taxi in-cab digital (IRIS, Tokyo Prime, GROWTH) | ¥400–¥900 | ¥500,000/week | Loop share / programmatic |
| Tokyo Metro / Toei platform D6 | ¥500–¥1,200 | ¥800,000/week | Waku / programmatic |
| Tokyo Metro station digital dominations | ¥1,000–¥2,500 blended | ¥3,000,000/week | Direct / PG |
| JR East station D6 & concourse digital | ¥500–¥1,400 | ¥800,000/week | Waku / programmatic |
| JR East Shinjuku / Tokyo / Shibuya stations premium LEDs | ¥1,500–¥3,500 | ¥3,000,000/week | Direct / PG |
| MCDecaux bus shelter digital (pDOOH via VIOOH) | ¥600–¥1,500 | ¥500,000/week | Programmatic |
| LIVE BOARD network (cross-venue) | ¥600–¥2,000 | ¥300,000 test | Impression-based / PG |
| Shibuya Crossing landmark LEDs (Q Front, 109, Scramble) | Quoted by slot share | ¥3,000,000–¥15,000,000/week | SOV packages |
| Shinjuku Cross Shinjuku Vision (3D anamorphic) | Quoted by slot share | ¥4,000,000–¥20,000,000/week | SOV packages |
| Omotesando Omosan (3D) | Quoted by slot share | ¥3,000,000–¥10,000,000/week | SOV packages |
| Haneda (HND) airport digital | ¥2,000–¥5,000 | ¥3,000,000/week | Direct / PG |
| Narita (NRT) airport digital | ¥1,500–¥4,000 | ¥2,500,000/week | Direct / PG |
| Roppongi Hills / Marunouchi office lobby | ¥800–¥2,000 | ¥600,000/week | Waku / programmatic |
| Programmatic open exchange (blended cross-border) | ¥500–¥2,500 | ~¥300,000 test | Auction |
Ranges reflect typical Tokyo in-charge rates for commercial campaigns; agency-negotiated rates and programmatic auction clearing prices can run below these floors. Cross-border DSP pricing typically settles in USD with automatic JPY conversion. For live quotes tied to actual availability, pull pricing through the AdQuick marketplace.
DOOH inventory in Tokyo is defined by venue environment, not creative format. Below — the venue categories that matter and who owns them.
| Venue Category | Primary Media Owners | Typical CPM (¥) | Best For |
|---|---|---|---|
| Taxi in-cab digital | IRIS (Tokyo Prime), GROWTH, S.RIDE, JapanTaxi/Mobility Technologies | ¥400–¥900 | Business, 25–55 captive dwell, premium reach |
| Tokyo Metro & Toei Subway | Tokyo Metro Advertising (Metro Ad), Toei Transportation | ¥500–¥2,500 | Urban commuter, 8M+ weekday rides |
| JR East stations (Shinjuku, Shibuya, Tokyo, Ikebukuro, Ueno, Shinagawa) | JR East Marketing & Communications (jeki) | ¥500–¥3,500 | Mass commuter, inbound rail, cross-regional |
| MCDecaux bus shelter & street furniture (digital) | MCDecaux (JCDecaux Japan JV) | ¥600–¥1,500 | Pedestrian, programmatic-first |
| LIVE BOARD network (cross-venue) | LIVE BOARD Inc. (NTT DOCOMO × Dentsu JV) | ¥600–¥2,000 | Data-driven demographic targeting, VAC measurement |
| Landmark 3D anamorphic LEDs | Vividcity (Omosan), Cross Space (Cross Shinjuku Vision), local concessionaires | SOV packages | Iconic brand moments, tourism |
| Shibuya Crossing spectaculars (Q Front, 109, Scramble, MAGNET) | Hikarie / Tokyu Agency, local building operators | SOV packages | Tourism, Gen Z, global brand amplification |
| Haneda (HND) airport digital | Haneda airport advertising concessionaires | ¥2,000–¥5,000 | International travellers, premium |
| Narita (NRT) airport digital | JR East, Narita airport concessionaires | ¥1,500–¥4,000 | International inbound/outbound, luxury |
| Shopping districts (Ginza, Harajuku, Roppongi, Akihabara) | Dentsu, Hakuhodo DY, building-specific operators | ¥1,000–¥3,000 | Luxury, youth, tech, tourism |
| Office / elevator networks (Marunouchi, Otemachi, Roppongi Hills) | Mori Building digital, Mitsubishi Estate, Tokyu Agency, building ops | ¥800–¥2,000 | B2B, financial services, SaaS |
| Convenience store digital (7-Eleven, Lawson, FamilyMart) | Retail media concessionaires | ¥500–¥1,200 | FMCG, shopper moment-of-purchase |
| Cinema digital | TOHO Cinemas, United Cinemas, Shochiku | ¥1,500–¥3,000 | Entertainment, younger audiences |
Tokyo's taxi DOOH network is the largest urban in-vehicle DOOH network in the world. Approximately 11,500+ taxi screens operate across the city's fleet — a scale no other city matches.
Audience profile: Tokyo taxi DOOH skews business traveller, 25–55, higher-income, highly captive dwell (average ride of 15–25 minutes). Creative runs on 4G/5G-connected tablets mounted behind the front-passenger headrest, with sound-on capability (volume-controlled) — the rare Tokyo DOOH format where audio is native. Taxi CPMs typically run ¥400–¥900 (JPY) on a blended programmatic/direct basis. Minimums start around ¥500,000/week for direct guaranteed or ~¥300,000 for programmatic test buys. Tokyo plans should explicitly evaluate taxi as a reach channel against Metro, JR, or landmark LED — not treat it as a niche supplementary buy.
Three rail networks define Tokyo station-based DOOH: Tokyo Metro (9 lines), Toei Subway (4 lines), and JR East (Yamanote Line plus Chuo, Saikyo, Keihin-Tohoku, Sobu, etc.). Combined daily ridership exceeds 15 million.
| Transit Format | Dimensions / Resolution | Typical Location | Slot |
|---|---|---|---|
| Platform Digital 6-sheet (D6) | 1080×1920 portrait | Platform walls, concourses | 10–15 sec in 60-sec loop |
| Digital lightbox / pillar | Various | Station pillars, passageways | 10 sec |
| Tunnel LED (synchronous train-window sequence) | Custom | Train-facing tunnel arrays (e.g., Ginza Line) | 15–20 sec storytelling |
| In-train LCD (Toei/Metro/JR) | 1920×1080 | Carriage interiors | 10–15 sec loop |
| Station Digital Domination | Multiple synchronised screens | Flagship stations (Shinjuku, Shibuya, Tokyo, Ikebukuro) | Customised |
| Shinjuku / Tokyo / Shibuya premium station LEDs | Custom | Concourse and exit LED walls | Varies |
Creative approval: Tokyo Metro / Metro Ad reviews creative against Tokyo Metro advertising policies (allow 7–10 business days). Toei Transportation runs a separate clearance process with similar restrictions. JR East / jeki reviews under JR East policies (10–15 business days for premium station inventory). LIVE BOARD VAC audience: reach and frequency on LIVE BOARD-enabled inventory (covering a growing share of Tokyo Metro, MCDecaux, and cross-venue supply) is reported through VAC (Visibility Adjusted Contacts) — the Japanese equivalent of Route's VAC in the UK. Non-LIVE-BOARD inventory is typically reported on VRDigital impression counts or operator-reported traffic-based estimates.
Japan's programmatic DOOH market has matured rapidly since the launch of the VIOOH × MCDecaux partnership (the first open programmatic DOOH offer in Japan) and the expansion of LIVE BOARD (the NTT DOCOMO / Dentsu JV that is now the country's largest data-driven DOOH network). Tokyo is the largest pool of pDOOH-enabled inventory in Japan.
A DSP sends bids into an SSP representing one or more media owners. When a play opportunity opens on a screen, the SSP runs an auction (or fulfils a reserved deal) and returns the winning creative to the ad server. Screen-level identifiers, venue taxonomy, and dayparting determine which auctions your campaign participates in. Cross-border campaigns can settle in USD via a DSP's Japan-compliant billing path; domestic JPY buys transact through Japanese agencies or direct DSP/SSP accounts.
DSP and marketplace — transacts programmatically across every major SSP (Vistar, Hivestack, Place Exchange, Broadsign Reach, VIOOH, LIVE BOARD) and aggregates direct inventory from every major Tokyo media owner (LIVE BOARD, MCDecaux, jeki/JR East, Metro Ad, Tokyu Agency, IRIS, Vividcity) in a single unified plan, with native LIVE BOARD VAC planning, creative delivery, and attribution.
Japan's largest data-driven DOOH network; operates as its own DSP/SSP; impression-based with DOCOMO-powered demographic targeting and native VAC measurement.
Largest pDOOH DSP globally; strong APAC and Japan coverage; self-serve and managed service.
JCDecaux-backed SSP with DSP functionality; partnered with MCDecaux for the first open programmatic DOOH in Japan; primary path into MCDecaux bus shelter and street furniture.
Integrated with Broadsign Reach SSP and Broadsign's CMS footprint across APAC media owners.
DOOH as a channel within TTD's omnichannel buying; growing Japan access via Place Exchange line items.
Omnichannel DSP with DOOH module; Tokyo supply via SSP integrations; strong native Yahoo Japan reach for cross-channel synchrony.
Omnichannel DSP with DOOH module; Japan supply via SSP integrations.
Japan's largest data-driven DOOH supply platform; covers Tokyo Metro, Haneda, large-format, and cross-venue inventory; impression-based with VAC measurement.
JCDecaux's SSP — primary programmatic path into MCDecaux bus shelter and street furniture, plus the broader VIOOH-connected Tokyo media-owner base.
Strong APAC footprint; supply-side path to Tokyo inventory across multiple media owners; accessible via deal IDs from cross-border DSPs.
Integrated into The Trade Desk, Yahoo DSP, and other omnichannel DSPs for DOOH line items in Japan.
SSP integrated with Broadsign's CMS footprint across APAC media owners; programmatic path into Broadsign-CMS-managed Tokyo inventory.
Vistar's supply-side platform; programmatic gateway to Tokyo inventory across multiple operators with cross-border billing support.
| Deal Type | Mechanics | Best For |
|---|---|---|
| Open exchange | Auction-based, lowest CPM, broad supply access | Test budgets and broad reach campaigns; growing but still a minority of Japanese DOOH |
| Private marketplace (PMP) | Invite-only deal with preferred floor and premium inventory | The most common programmatic path in Japan; brand-safe premium inventory |
| Programmatic Guaranteed (PG) | Fixed impression count, fixed CPM, reserved inventory | Flagship guaranteed delivery; 3D anamorphic and landmark takeovers |
Japanese DOOH measurement has consolidated rapidly around LIVE BOARD's impression-based VAC standard for programmatic inventory, with traditional direct-buy inventory still largely measured on operator-reported passage and traffic models.
LIVE BOARD Inc. — the NTT DOCOMO × Dentsu JV — operates a data-driven DOOH platform that reports Visibility Adjusted Contacts (VAC) using NTT DOCOMO mobile location data (~80+ million subscribers), census data, and venue-level impression modelling. VAC is the Japanese equivalent of Route's VAC in the UK, and LIVE BOARD is positioning it as the national impression standard for programmatic DOOH across Tokyo, Osaka, and other major metros.
Impressions (VAC), reach, frequency, Share of Voice (SOV), CPM, CPV, store visits, branded search lift on Yahoo Japan and Google, LINE account adds, Rakuten/Amazon Japan traffic lift, and conversion lift where first-party data is available.
Standard specs by venue, best-practice rules, and the JARO / railway / airport / building approval workflows that gate Japanese DOOH creative.
| Format | Resolution | Aspect | Duration | File |
|---|---|---|---|---|
| Taxi in-cab tablet | 1920×1080 or 2048×1536 | 16:9 or 4:3 | 10–15 sec | MP4 (H.264) |
| Metro / station D6 portrait | 1080×1920 | 9:16 | 10–15 sec | MP4, JPG, PNG |
| Metro / station landscape | 1920×1080 | 16:9 | 10–15 sec | MP4, JPG, PNG |
| MCDecaux bus shelter digital | 1080×1920 | 9:16 | 10 sec | MP4, JPG, PNG |
| Office lobby / elevator LCD | 1080×1920 or 1920×1080 | varies | 15 sec standard | MP4 |
| Shibuya / Shinjuku landmark LED | Custom (building-specific) | Varies | Varies | Owner-specified |
| 3D anamorphic (Omosan, Cross Shinjuku Vision) | Custom (3D workflow) | Curved / bespoke | Typically 15 sec | MP4 + 3D-aware brief |
All Japanese advertising, including DOOH, is subject to review by JARO (Japan Advertising Review Organization) against the Act against Unjustifiable Premiums and Misleading Representations, the Pharmaceutical and Medical Device Act (PMDA), and industry self-regulatory codes. Categories with extra scrutiny in Tokyo:
Media owners, network operators, DSPs, and the unified marketplace approach for Tokyo DOOH.
Japan's largest data-driven DOOH network — the NTT DOCOMO × Dentsu JV. Cross-venue supply spanning Tokyo Metro, Haneda, large-format, and place-based inventory. Operates as both DSP and SSP with native impression-based VAC measurement powered by NTT DOCOMO's 80M+ subscriber base.
Bus shelter and street furniture digital across Tokyo. Pioneered the first open programmatic DOOH path in Japan via partnership with VIOOH.
JR East stations including Shinjuku, Tokyo, Shibuya, Ikebukuro, Ueno, Shinagawa — the densest mass-commuter, inbound-rail, and cross-regional DOOH estate in Japan.
Tokyo Metro's 9-line subway digital estate. Reviews and approves all metro creative under Tokyo Metro advertising policies.
Toei Subway 4-line digital estate plus Toei bus exterior digital. Separate clearance process from Tokyo Metro.
11,500+ taxi in-cab screens — the largest urban in-vehicle DOOH network globally. Integrated with JapanTaxi/Mobility Technologies dispatch with data-rich app-booking-based demographic targeting.
Additional taxi in-cab digital networks. GROWTH operates with its own creative and targeting toolkit; S.RIDE is Sony-backed rideshare/taxi with in-cab digital.
Operator of the Omotesando Omosan 3D landmark LED — central to viral creative campaigns including the Calico Cat moment that put Japanese 3D anamorphic DOOH on the global map.
Operator of the Cross Shinjuku Vision 3D anamorphic LED above the Shinjuku East Exit — the giant curved LED that made 3D anamorphic DOOH globally famous.
Shibuya-area building digital, landmark inventory, and agency-side media operations — a critical partner for Shibuya Crossing and surrounding-building campaigns.
Premium mall, event, and agency-controlled DOOH inventory across Tokyo. The dominant Japanese agency holding companies, both with deep direct relationships across Tokyo media owners.
Roppongi Hills, Marunouchi, and Otemachi office-building digital. The two largest property developers operating premium B2B elevator/lobby DOOH across central Tokyo's CBDs.
HND and NRT airport digital. HND Terminal 2/3 and NRT T1/T2 premium digital walls targeting international and domestic departures and arrivals.
AdQuick (DSP and marketplace, unifies programmatic + direct Japanese inventory), LIVE BOARD, Vistar Media, VIOOH, Broadsign Ads, StackAdapt DOOH, The Trade Desk (OpenPath DOOH), and Yahoo DSP.
AdQuick is a DSP and marketplace that transacts programmatically across every major SSP (Vistar, Hivestack, Place Exchange, Broadsign Reach, VIOOH, LIVE BOARD) and aggregates direct media-owner inventory from LIVE BOARD, MCDecaux, jeki/JR East, Metro Ad, Toei Transportation, IRIS/Tokyo Prime, Vividcity, Cross Space, Tokyu Agency, and Haneda/Narita concessionaires into a single unified plan — with native mapping, creative delivery, LIVE BOARD VAC audience planning, mobile audience extension, and foot-traffic attribution. That means one platform to plan, buy, measure, and report across the full Tokyo DOOH landscape — rather than running parallel DSP seats and parallel owner RFPs, navigating bilingual paperwork, and managing cross-border billing in multiple currencies.
Where the audience concentrations are, what they look like, and the signature formats that reach them.
Audience: Tourism, Gen Z, fashion, 18–34, entertainment, global brand moments.
Signature formats: Shibuya Crossing spectaculars, Q Front, 109, Scramble Square, 3D LEDs.
Audience: Mass commuter, 25–55, tourism, nightlife, business.
Signature formats: Cross Shinjuku Vision (3D), JR East Shinjuku station LEDs, Kabukicho spectaculars.
Audience: Luxury shoppers, 25–45, creative, Gen Z street fashion.
Signature formats: Omosan 3D, luxury mall digital, building-specific LEDs.
Audience: Luxury shoppers, 35–65, premium tourism, high-income.
Signature formats: Ginza 4-chome spectaculars, premium mall digital.
Audience: International business, nightlife, diplomatic, 30–55.
Signature formats: Roppongi Hills digital, Midtown, office-building lobby.
Audience: Financial services, B2B, 30–55 professionals.
Signature formats: Office-building lobby, station concourse, JR Tokyo Station.
Audience: Gaming, anime, tech, 18–45.
Signature formats: Electronics-district digital, building-specific LEDs.
Audience: Commuter, Gen Z/young millennial, shopping, anime.
Signature formats: JR Ikebukuro station, Sunshine City mall digital.
Audience: Business commuter, inbound Shinkansen + HND transfer.
Signature formats: JR Shinagawa station, nearby office-building lobby.
Audience: Inbound Shinkansen, business, tourism.
Signature formats: JR Tokyo Station LEDs, Marunouchi-adjacent.
Audience: Premium business + short-haul international.
Signature formats: Terminal 2/3 digital walls, premium lounges.
Audience: Long-haul international inbound/outbound, luxury.
Signature formats: T1/T2 digital walls, passport-control adjacency.
Audience: Family, tourism, events.
Signature formats: Waterfront mall digital, event-site LEDs.
Audience: Young professionals, creative, JR Chuo commuter.
Signature formats: Station digital, local shopping-street LEDs.
JARO oversight, railway/airport approvals, category bans, and the APPI / Tokyo Metropolitan Ordinance regime.
Governs all Japanese advertising; violations of the Act against Unjustifiable Premiums and Misleading Representations carry administrative orders and public notices.
Restricts pharmaceutical, medical device, and health food/cosmetic claims; superlatives and unsubstantiated effects banned.
DOOH screens themselves do not collect personal data; mobile audience extension tactics using device IDs fall under APPI — ensure your DSP and data vendor operate with explicit consent signals. LIVE BOARD uses NTT DOCOMO aggregate-anonymised location data with stated consent.
Tokyo Metropolitan Ordinance on Outdoor Advertising (屋外広告物条例) and ward-level sign regulations restrict size, brightness, and placement of landmark digital; scenic zones (Akasaka Palace vicinity, certain Imperial-adjacent zones) have additional limits.
Japanese (primary) with optional English / Chinese / Korean — increasingly standard at HND/NRT and landmark tourist zones.
Three viable buying paths, depending on budget, scale, cross-border complexity, and comfort with Japanese media operations.
Contact LIVE BOARD, MCDecaux, jeki/JR East, Metro Ad, Toei Transportation, IRIS/Tokyo Prime, Vividcity, Cross Space, Tokyu Agency, or a Japanese agency (Dentsu, Hakuhodo DY Media Partners) directly. Best for flagship, landmark, and large-budget direct buys (Shibuya Crossing takeovers, Cross Shinjuku Vision or Omosan 3D campaigns, HND premium digital, full-station dominations). Downsides: parallel RFPs in Japanese, JPY invoicing and typically a Japanese billing entity, creative-approval paperwork in Japanese, and slow plan stitching across owners — particularly challenging for international brands without a Japanese entity or agency of record.
Activate through any of the DSPs buying Tokyo inventory: AdQuick, LIVE BOARD, Vistar Media, VIOOH (for MCDecaux), Broadsign Ads, StackAdapt DOOH, The Trade Desk (OpenPath DOOH), or Yahoo DSP. Best for impression-based, flexible, and data-targeted campaigns from roughly ¥300,000 (USD $2,000) test budgets upward. Cross-border advertisers can typically settle in USD with automatic JPY conversion. Downsides if picking a single non-unified DSP: some DSPs have limited LIVE BOARD, jeki, or taxi access, so you won't see every Tokyo SSP's supply from one seat.
AdQuick is a DSP and marketplace — it transacts programmatically across every major SSP (Vistar, Hivestack, Place Exchange, Broadsign Reach, VIOOH, LIVE BOARD) and aggregates direct inventory from every major Tokyo media owner (LIVE BOARD, MCDecaux, jeki/JR East, Metro Ad, Toei Transportation, IRIS/Tokyo Prime, Vividcity, Cross Space, Tokyu Agency, Haneda and Narita concessionaires) in a single unified plan, with LIVE BOARD VAC audience data, creative delivery, bilingual creative approval workflows, mobile audience extension, and foot-traffic attribution all native — plus USD settlement for cross-border advertisers. The fastest path for any international buyer entering Japan without a domestic entity, or any domestic buyer who wants full-market access without running parallel DSP seats and owner RFPs.
Three reference budgets — from cross-border test to flagship landmark — calibrated to typical Tokyo media plans in 2026.
USD $3,500–$14,000 — single DSP with cross-border billing, central-23-ward geofence, 2-week flight, 2 dayparts.
USD $70,000–$280,000 — programmatic PMP plus direct PMPs, weather/typhoon/sakura DCO, mobile audience extension, foot-traffic study, 4-week flight.
USD $1,000,000+/quarter — direct SOV on Shibuya + Cross Shinjuku Vision + Omosan + Ginza, HND/NRT premium, Yamanote or Ginza Line domination, rolling Tier-1-cities PMP.
Pricing, screen counts, programmatic, measurement, creative specs, and the event-anchored playbook for cherry blossom season, Golden Week, and the Tokyo Marathon.
AdQuick is the DOOH DSP and marketplace that unifies programmatic buying across every major SSP (Vistar, Hivestack, Place Exchange, Broadsign Reach, VIOOH, LIVE BOARD) with direct media-owner inventory across Tokyo — including LIVE BOARD's data-driven cross-venue network, MCDecaux's programmatic bus shelter and street furniture estate, jeki's JR East stations (Shinjuku, Shibuya, Tokyo, Ikebukuro), Tokyo Metro Advertising and Toei Transportation's subway digital, IRIS/Tokyo Prime's 11,500-screen taxi network, Vividcity's Omosan 3D anamorphic LED, Cross Space's Cross Shinjuku Vision, Tokyu Agency's Shibuya-area landmark inventory, and Haneda/Narita airport digital.
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