Static Billboards in Lewes
*All metrics are based on a 4-week advertising campaign
Located along the picturesque coastline, Lewes boasts a rich history, charming downtown, and thriving tourism industry. This idyllic setting provides a prime opportunity for advertisers to engage with both locals and visitors alike. Outdoor advertising in Lewes not only promotes products and services, but also fosters connections between brands and the community, creating memorable experiences that leave a lasting impression.
What to look for when picking static billboards
When selecting the perfect billboard for your advertising campaign, there are at least 8 key factors to consider. Here are four of those factors, along with examples of what makes them important:
- Demographics: Choose a location where your target audience is likely to be present. For example, if your target audience is young professionals, consider placing your billboard near office buildings or trendy neighborhoods.
- Traffic Count: Opt for locations with high traffic counts to maximize exposure. For instance, busy intersections and highways are ideal for reaching a large number of people.
- Visibility: Ensure your billboard is clearly visible to passing drivers and pedestrians. A billboard placed at a readable height and free of obstructions, such as trees or power lines, will be more effective.
- Land Use Type: Consider the surrounding land use type to determine the audience that will view your advertisement. For example, placing a billboard in a commercial area will likely reach more potential customers than one in a residential area.
Static Billboards price breakdown
In Lewes, billboard pricing varies depending on factors such as location, visibility, and traffic count. Here's a breakdown of the average, median, and lowest prices for billboards in the area:
- Average Price: The average price for a billboard in Lewes is $37,279.75, which takes into account a wide range of billboard options and locations.
- Median Price: With a median price of $32,468.50, this value represents the middle point in the range of billboard prices, offering a more accurate representation of typical costs.
- Lowest Price: The lowest price for a billboard in Lewes is $250, which may be for smaller or less visible advertising spaces, but still provides an affordable option for businesses on a tight budget.
Static Billboards Impressions and CPM Metrics
Impressions and CPM metrics are crucial in evaluating the effectiveness of your outdoor advertising campaign in Lewes. Here's a breakdown of these metrics in the area:
- Total Impressions: The total number of impressions for a 4-week advertising campaign in Lewes is approximately 92,880,000, showcasing the potential reach of your advertisement.
- Average Impressions: On average, a billboard in Lewes generates around 11,610,000 impressions during a 4-week campaign, indicating the typical exposure your ad may receive.
- Median Impressions: The median number of impressions for a billboard in Lewes is about 7,200,000, representing the middle point in the range of impressions generated by different billboards.
- Average CPM: The average cost per thousand impressions (CPM) in Lewes is $4.84, which helps you gauge the cost-effectiveness of your advertising campaign.
- Median CPM: With a median CPM of $2.57, this value offers a more accurate representation of the typical cost per thousand impressions in Lewes, allowing you to better plan your advertising budget.
Some of the top static billboard providers in Lewes
When looking for the best billboard providers in Lewes, consider these top five options:
- Clear Channel Outdoor is a leading provider of outdoor advertising opportunities in over 65 markets and 55+ commercial airports nationwide, offering extensive inventory of big, bold, and engaging billboard media.
- Atmosphere is a streaming TV platform designed for businesses, providing fun and viral-style entertainment for customers, as well as the ability to run digital signage on the TVs inside the business.
- Crane Media Network offers integrated and automated payment technology solutions for various markets, including retail, self-service kiosks, gaming and casino, vending, financial institutions, and transportation and parking.
- Gas Station TV (GSTV) is a data-driven, national video network that delivers moments that matter, providing more than 2 billion moments of attention and action, and lasting brand impressions.
- Movia Media specializes in mobile billboard advertising, offering a unique combination of truck advertising, analytics, and retargeting abilities, with strategic route selection and targeting options.
Other formats for advertising in Lewes
A closer look at the data reveals the depth and breadth of the other opportunities available in Lewes:
- Digital Billboards: In Lewes, digital billboards generate around 2,800,000 impressions with an average CPM of $9.14. This modern and dynamic medium allows for real-time updates and eye-catching visuals, making it a popular choice for advertisers.
- Retail Venues: Retail venues in Lewes receive approximately 50,000 impressions and have an average CPM of $7.71. These advertising spaces are perfect for targeting consumers in a shopping mindset, increasing the likelihood of conversions.
- Transit: Transit advertising in Lewes garners about 7,200,000 impressions with an average CPM of $6.13. This medium effectively reaches commuters and travelers, providing ample opportunities for brand exposure.
Get started with advertising with AdQuick now!
Outdoor advertising in Lewes offers a wealth of opportunities for businesses to connect with their target audience and make a lasting impression. By considering factors such as demographics, traffic count, visibility, and land use type, you can select the perfect billboard for your campaign. With a variety of advertising mediums available, including digital billboards, retail venues, and transit, there's something to suit every strategy. To revolutionize your out-of-home advertising experience and gain immediate access to over 1,600 premium OOH media owners, execute OOH buys 10x faster, and launch campaigns in as little as 48 hours, Get Started with AdQuick today.