Baltimore, MD
Baltimore, MD is the 1st most populous city in Maryland and a great market to utilize billboards and other out-of-home media formats in your advertising campaign. With a population of approximately 593,490 people, there’s a great opportunity for businesses small and large to leverage out-of-home advertising in finding new customers, building their brand, and growing their business.

Billboard Cost in Baltimore, MD

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Baltimore OOH Media Cost

Cost
  • $5.36k
  • Average cost
  • $125.31
  • Lowest price
  • $17.12
  • Median CPM
Impressions
  • 136,520
  • Median Impressions
Inventory
  • 947
  • Total Advertising Options
  • 24
  • Baltimore, MD Outdoor Advertising companies on AdQuick
All outdoor advertising pricing is for a four week campaign
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Baltimore Billboard Cost

Billboards in Baltimore, Maryland are usually located in highly visible, heavy traffic areas such as highways, primary arterials, and major intersections. The billboard advertising artwork, is often "rotated" by the outdoor outdoor advertising company amongst several locations to achieve the advertiser's desired CPM, reach and frequency for their target audience.
Cost
  • $6.36k
  • Average cost
  • $842.00
  • Lowest price
  • $26.77
  • Median CPM
Impressions
  • 94,709,226
  • Median Impressions
Inventory
  • 320
  • Total Billboard Locations
  • 3
  • Baltimore, MD Billboard companies on AdQuick
All billboard pricing is for a four week campaign
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Baltimore Digital Billboard Cost

Digital Billboards in Baltimore, Maryland are usually located in highly visible, heavy traffic areas such as highways, primary arterials, and major intersections. The billboard advertising artwork, is often "rotated" by the outdoor outdoor advertising company amongst several locations to achieve the advertiser's desired CPM, reach and frequency for their target audience.
Cost
  • $20.7k
  • Average cost
  • $1,504.00
  • Lowest price
  • $16.99
  • Median CPM
Impressions
  • 18,471,277
  • Median Impressions
Inventory
  • 16
  • Total Billboard Digital Locations
  • 6
  • Baltimore, MD Billboard companies on AdQuick
All digital billboard pricing is for a four week campaign
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Baltimore Wallscape Cost

Wallscapes in Baltimore, Maryland are typically attached to prime real estate and are able to accommodate a wide variety of unusual shapes and sizes. These advertisements are visible from a distance and provide impact rivaling large billboard ads. Marketers tend to like this OOH format, as it has a large social media impact and is easily shareable.
Cost
  • $12k
  • Average cost
  • $12,000.00
  • Lowest price
  • $26.46
  • Median CPM
Impressions
  • 7,191,970
  • Median Impressions
Inventory
  • 22
  • Total Advertising Options
  • 1
  • Baltimore, MD Wallscape companies on AdQuick
All wallscape pricing is for a four week campaign
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Baltimore Transit Cost

Baltimore, Maryland transit advertising is placed in or on modes of public transportation or in high foot traffic public areas targeting commuters. Types of transit ads include airborne banners, airport advertising, bus interiors/posters/wraps, mobile billboards, subway advertising, and ads on top of taxis.`
Cost
  • $7.25k
  • Average cost
  • $875.00
  • Lowest price
  • $3.47
  • Median CPM
Impressions
  • 231,681,380
  • Median Impressions
Inventory
  • 23
  • Total Advertising Options
  • 5
  • Baltimore, MD Transit companies on AdQuick
All transit pricing is for a four week campaign

Where to advertise in Baltimore, MD

Tourist Attractions
Out-of-home media placements near popular tourist attractions make great places to advertise in Baltimore. Billboards, wallscapes, and windowscapes are all great media formats that our customers have targeted with past campaigns near:
  • National Aquarium
  • Fort McHenry National Monument and Historic Shrine
  • The Walters Art Museum
  • Baltimore Museum of Art
  • B&O Railroad Museum
Sports Stadiums & Arenas
Place-based out-of-home inventory in stadiums and sports complexes or billboards outside-of or on-the-way to arenas can also be effective in driving. There are some great billboards in Baltimore near the following stadiums and sports complexes:
  • Oriole Park at Camden Yards
  • M&T Bank Stadium
  • Holiday Inn Express Baltimore at the Stadiums
  • Johnny Unitas Stadium
  • Homewood Field
Universities & Colleges
If you’re targeting a college audience with your outdoor advertising campaign, Baltimore has some great inventory at affordable rates near the following institutions of higher learning:
  • Johns Hopkins University
  • University of Maryland, Baltimore County
  • Morgan State University
  • University of Maryland, Baltimore
  • The University of Baltimore
Airports
Out-of-home media placements in or near airports can be effective in growing your business. Some great places to target near Baltimore include:
  • Martin State Airport
  • Tipton Airport
  • Maryland Airport
  • Signature Flight Support BWI - Baltimore Washington Int'l Airport
Highways
Many of Baltimore’ most impactful billboards can be found near the following interstate highways and state routes:
  • Interstate 83: Jones Falls Expy
  • U.S. Route 1
  • Interstate 895
  • Interstate 395: Cal Ripken Way
OOH Media Formats in Baltimore, MD
Billboards
There are 361 Billboards options available on AdQuick in Baltimore, Maryland from 13 unique media owners.
Street furniture
There are 81 Street furniture options available on AdQuick in Baltimore, Maryland from 7 unique media owners.
Transit
There are 89 Transit options available on AdQuick in Baltimore, Maryland from 17 unique media owners.
Wallscape
There are 13 Wallscape options available on AdQuick in Baltimore, Maryland from 3 unique media owners.
Wildposting
There are 7 Wildposting options available on AdQuick in Baltimore, Maryland from 5 unique media owners.
Retail
There are 390 Retail options available on AdQuick in Baltimore, Maryland from 25 unique media owners.

Media Formats

Baltimore Statistics

  • State in US
  • 593,490
  • Population
  • Area
  • 81
  • Square Miles
  • Population Density
  • 7331.9
  • People per square mile

Demographics

  • Age
  • 35.9
  • Median age
  • Sex
  • 53.13%
  • Female
  • 46.87%
  • Male
  • Race
  • 61.83%
  • Black
  • 5.67%
  • Hispanic
  • 2.65%
  • Asian
  • 27.38%
  • White

Economics

  • Income
  • $32,430
  • Per capita income
  • Poverty
  • 20.22
  • Persons below poverty line
  • Transportation to work
  • 31.47
  • Mean travel time to work

Families

  • Households
  • 242,694
  • Number of households
  • People
  • 2.3
  • Persons per household
  • Marital status
  • 30.25
  • Percent Married
  • Fertility
  • 4.8%
  • Women 15-50 who gave birth during past year

Housing

  • Units & Occupancy
  • 293,877
  • Number of housing units
  • Value
  • $179,100
  • Median value of owner-occupied housing units
  • Owernship of occupied units
  • 47.6
  • Owner occupied
  • Geographical mobility
  • 15.33
  • Moved since previous year

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