The billboard advertising market in Phoenix, Arizona is a bustling hub of visual spectacle, as billboards line the streets and freeways of the city, vying for the attention of the millions of people who pass by each day. This market is driven by the city's rapid population growth and diverse economy, which has created a demand for a wide variety of outdoor advertising options.
Top Billboard Advertising Companies in Phoenix
Among the top billboard advertising companies in the Phoenix market are Outfront Media, Clear Channel Outdoor, Lamar Advertising, and Becker Boards. These companies are known for their extensive networks of billboards and other out-of-home advertising options, as well as their ability to provide targeted, effective advertising solutions to clients of all sizes and industries.
AdQuick partners with every billboard advertising company in Phoenix and has 99% of the inventory in the Phoenix out-of-home advertising market available for purchase on its platform.
In no specific order, here are the big players in the Phoenix outdoor advertising market.
Outfront Media
Outfront Media is a national company with a strong presence in the Phoenix billboard advertising market.
Outfront's billboards can be found all over Phoenix, from the bustling downtown area to the sprawling suburban neighborhoods.
Outfront Media offers bulletins, posters, and a handful of specialty media formats in Phoenix.
Outfront Media Phoenix's inventory reaches 99% of the adult (18 years+) population in the DMA weekly.
Clear Channel Outdoor
Clear Channel Outdoor offers bulletins, posters, 30-sheets, junior posters, urban panels and a handful of specialty media formats in Phoenix.
Clear Channel Phoenix's inventory reaches 88% of the adult (18 years+) population in the Phoenix DMA weekly.
Lamar Advertising
Lamar Advertising is another major player in the Phoenix billboard market.
Lamar Advertising Phoenix offers bulletins, digital billboards, bus shelters, street furniture and a handful of specialty media formats in Phoenix. They also have airport advertising placements at the Phoenix Sky Harbor International Airport.
Lamar's billboards are often located on major highways and intersections, ensuring maximum visibility for advertisers.
Lamar's digital billboards are equipped with state-of-the-art technology, allowing them to display multiple ads on the same screen.
Their inventory reaches 91% of the adult (18 years+) population in the Phoenix DMA weekly.
Becker Boards
Becker Boards is a Phoenix-based billboard company that specialize in providing billboard advertising solutions to local businesses.
Becker Boards Phoenix offers bulletins, posters, spectaculars, and a handful of specialty media formats in Phoenix.
Their inventory reaches 90% of the adult (18 years+) population in the Phoenix DMA weekly.
Digital Billboards in Phoenix
In addition to these traditional billboard companies, digital out-of-home advertising in Phoenix is also thriving, with three companies leading the charge: Skies Above Media, 3.0 Outdoor, and Digital Outdoor Advertising. These companies specialize in digital billboards and interactive displays, and they have quickly become popular with advertisers looking to engage with consumers in new and exciting ways.
Digital billboards comprise 22% of all the billboards in Phoenix. Using digital out-of-home (DOOH) adds relevance and timeliness to your campaign through dynamic creative execution and allows for unlimited messaging options during the flight of the campaign.
Change messaging based on triggers such as time of day, weather, sports scores, or any type of numerical counter using AdQuick’s Programmatic DOOH DSP.
Here’s what you need to know about the major players in the Phoenix DOOH space and their inventory listed on AdQuick.
Skies Above Media
Skies Above Media operates a network of digital billboards in key locations throughout the city.
3.0 Outdoor Advertising
3.0 Outdoor Advertising is known for its innovative and interactive billboards.
Digital Outdoor Advertising
Digital Outdoor Advertising specializes in digital billboards, which allow for dynamic and targeted advertising campaigns.
Other DOOH Advertising Companies
AdQuick partners with every DOOH advertising company in Phoenix and has 99% of the inventory in the Phoenix digital out-of-home advertising market available for purchase on its platform.
The billboard advertising market in Phoenix is a dynamic and ever-evolving industry that is home to a diverse array of companies that offer a wide range of services and solutions. From traditional billboards to cutting-edge digital out-of-home advertising, advertisers have a plethora of options to choose from when it comes to promoting their products and services.
Whether you're looking for a simple, straightforward billboard ad or a more complex, interactive digital experience, there's great OOH inventory in Phoenix that can help make your marketing campaign a success.
Other Types of Outdoor Advertising in Phoenix
Here are some other, non-billboard, out-of-home advertising options that AdQuick customers use to find their target audience in Phoenix.
Wrapped Vehicle Advertising
Wrapped-car ads and advertising trucks are great for reaching your target audience in areas where there is limited traditional out-of-home inventory.
We commonly see marketers using wrapped vehicles executed by Wrapify, mobilads, Adgile Media, and Carvertise to promote their products in Phoenix neighborhoods with spotty OOH coverage.
Phoenix, AZ Demographics & Statistics
Phoenix, Arizona, an oasis in the desert, has seen an impressive growth in population over the past few decades. Currently home to over 1.7 million residents, the population has increased by 18% since 2010, 29% since 2000, and a whopping 74% since 1990.
Age in Phoenix
The median age of the population is 32.9, with a fairly even split between males and females at 50% each.
Children make up a significant portion of the population, with 8% being ages 0 to 4, 7% being ages 5 to 9, and 6% being ages 10 to 14. There is also a significant portion of the population in their early to mid-twenties, with 18% being ages 25 to 34 and 14% being ages 35 to 44.
Race, Diversity, & Ethnicity in Phoenix
Phoenix's racial and ethnic diversity is reflected in the 43% of the population that identifies as White, 7% as Black, 4% as Asian or Pacific Islander, 42% as Hispanic, 2% as Native American, and 2% as two or more races.
Housing in Phoenix
Housing in Phoenix tends to be slightly older, with a median age of 36 years. The median house value is $346,100, but the Phoenix housing market has seen tremendous appreciation over the past few years. In the last 12 months alone, houses have appreciated by 27%, while over the past 5 and 10 years, appreciation has been 73% and 223%, respectively.
Rental prices in Phoenix are relatively affordable, with a studio apartment averaging $914 per month, a 1-bedroom home or apartment averaging $992, a 2-bedroom home or apartment averaging $1192, a 3-bedroom home or apartment averaging $1660, and a 4-bedroom home or apartment averaging $1890. About 50% of housing is owned by occupants, while 42% is rented out. There is a relatively high vacancy rate of 9%.
Income in Phoenix
Phoenix households have a median income of $52,080, while families have a median income of $60,013. Per capita income is $26,528. 13% of Phoenix's population has a household income of less than $15,000, while 5% have an income between $15,000 and $19,999. 11% have an income between $20,000 and $29,999, and 10% have an income between $30,000 and $39,999. Higher income brackets make up a smaller percentage of the population, with 5% earning more than $200,000 per year.
Households & Education in Phoenix
The average household size in Phoenix is 2.69 people. Just over half of the population is single, with 45% being married and 55% being single. Of those who are married, 32% have children and 3% are separated. A significant portion of the population has never been married, with 40% falling into this category. 5% are widowed and 10% are divorced.
When it comes to education, 14% of the population over the age of 25 has a grade school education or less, while 76% have some form of college education. This includes 19% with some college, 5% with a two-year degree, 18% with a four-year degree, 8% with a master's degree, 2% with a professional degree, and 2% with a doctorate.
Commuting in Phoenix in Phoenix
The average commute time for Phoenix residents is 25 minutes, with 75% of commuters traveling alone by automobile. 13% carpool, while only 3% use mass transit, 1% bike to work, and 2% walk. Another 2% use some other means of transportation, while 5% work from home.
The majority of commutes in Phoenix are relatively short, with 2% taking less than 5 minutes, 7% taking 6 to 9 minutes, and 12% taking 10 to 14 minutes. 16% of commutes take 15 to 19 minutes, while 17% take 20 to 24 minutes. At the upper end of the scale, 8% of commutes take 25 to 29 minutes, 18% take 30 to 34 minutes, and 3% take 35 to 39 minutes. 4% of commutes take 40 to 44 minutes, while longer commutes of 45 to 59 minutes make up 7% of the total. 4% of commutes take between 60 and 89 minutes, and a small 2% take 90 minutes or more.
Job Market in Phoenix
Phoenix has seen strong job growth in recent years, with a growth rate of 4% in the past 12 months and 16% in the past 5 years. This trend is expected to continue, with a predicted growth rate of 48% over the next decade.
