Billboards in Chandler
*All metrics are based on a 4-week advertising campaign
In the vibrant city of Chandler, outdoor advertising finds a unique and thriving environment. Renowned for its innovative technology hub, strong economy, and diverse population, Chandler presents a golden opportunity for advertisers to engage with a wide audience. Billboards in Chandler not only promote products and services, but also foster connections between communities, brands, and individuals, creating impactful narratives that leave a lasting impression on every passerby.
What to look for when picking billboards
With 694 billboards in Chandler, it's essential to consider various factors when selecting the perfect billboard for your advertising campaign. Here are four key aspects to keep in mind:
- Location: Choose a billboard location that aligns with your target audience's demographics, traffic count, visibility, land use type, proximity, and intent. For example, a bulletin along a highway targets drivers and commuters, while a junior poster in an urban neighborhood targets a specific local demographic.
- Size: Pick a billboard size that suits your campaign goals and budget. Bulletins are the largest and offer maximum exposure, while posters and junior posters cater to local audiences with smaller advertising spaces.
- Duration: Determine the optimal duration for your billboard advertisement based on your marketing campaign goals and budget. While there's no specific rule, billboard ads typically stay up for at least four weeks, with some campaigns lasting several months.
- Type: Consider the type of billboard that best fits your campaign, such as traditional billboards, digital billboards, or wallscapes. Each type offers unique advantages, like the dynamic messaging of digital billboards or the custom designs of wallscapes.
Billboards price breakdown
Billboard pricing in Chandler varies depending on factors such as location, size, and duration, with the following price data points providing a general overview:
- Average Price: The average price for a billboard in Chandler is approximately $735.66, reflecting a wide range of options to suit different budgets and campaign goals.
- Median Price: With a median price of $375, advertisers can find a balanced option that offers good visibility and reach without breaking the bank.
- Lowest Price: For those on a tight budget, the lowest price for a billboard in Chandler is just $50, making outdoor advertising accessible to businesses of all sizes.
Billboards Impression and CPM Metrics
In Chandler, the impressions and CPM metrics for billboards provide valuable insights into the effectiveness and cost-efficiency of outdoor advertising campaigns:
- Total Impressions: The total number of impressions for billboards in Chandler is approximately 246,202,000, showcasing the vast reach of outdoor advertising in the area.
- Average Impressions: On average, a billboard in Chandler generates around 357,852 impressions, offering a significant opportunity for advertisers to connect with their target audience.
- Median Impressions: With a median of 286,306 impressions, billboards in Chandler consistently deliver a substantial number of views to potential customers.
- Average CPM: The average cost per thousand impressions (CPM) for billboards in Chandler is $5.04, indicating a cost-effective advertising solution for businesses.
- Median CPM: At a median CPM of $2.30, advertisers can find affordable options that still provide a considerable number of impressions.
Some of the top billboard providers in Chandler
Here are some of the top billboard providers in Chandler:
- Becker Boards focuses on high impact premium signage in major markets across the U.S. along major freeways, highly traveled artery streets, downtowns, and sports and entertainment districts.
- Lamar Advertising Company specializes in billboard, digital, transit, and airport advertising.
- Outfront Media Inc. is a leading OOH advertising company that leverages the power of location, creative, and smart audience data to connect brands with audiences in the real world.
Other formats for advertising in Chandler
A closer look at the data reveals the depth and breadth of the other opportunities available in Chandler:
- Digital Billboards: In Chandler, digital billboards generate around 28,000 impressions with an average CPM of $12.71. This modern and dynamic advertising medium allows for real-time updates and targeted messaging, making it a popular choice for advertisers.
- Street Furniture: Street furniture in Chandler receives approximately 300,000 impressions and has an average CPM of $3.29. This versatile advertising option includes bus shelters, benches, and kiosks, providing ample opportunities for advertisers to reach pedestrians and commuters.
- Wallscapes: Although we don't have specific data for impressions and CPM for wallscapes in Chandler, these large-scale, custom-designed murals offer a unique and eye-catching advertising solution that can create a lasting impact on viewers.
- Airport: While we don't have specific data for impressions and CPM for airport advertising in Chandler, the nearby Phoenix Sky Harbor International Airport serves as a major hub for travelers, offering advertisers a prime opportunity to target a diverse and captive audience.
- Retail Venues: Retail venues in Chandler generate around 40,000 impressions with an average CPM of $13.70. This advertising option allows brands to target consumers in shopping centers and malls, where they are already in a purchasing mindset.
- Transit: Transit advertising in Chandler receives approximately 10,000,000 impressions and has an average CPM of $2.30. This cost-effective advertising medium includes buses, trains, and stations, providing extensive reach to commuters and travelers.
- Everything Else: Other advertising options in Chandler, such as mobile trucks, specialty, and spectacular, collectively generate around 155,000 impressions with an average CPM of $6.30. These diverse and creative advertising solutions offer unique ways for brands to connect with their target audience.
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