Billboards in Farmington Hills

*All metrics are based on a 4-week advertising campaign

Located in the vibrant Detroit metropolitan area, Farmington Hills boasts a thriving business community and diverse population, making it an ideal location for outdoor advertising. With its picturesque parks, top-rated schools, and bustling shopping centers, this city provides a unique opportunity for advertisers to engage with residents and visitors alike. Outdoor advertising in Farmington Hills not only promotes products and services, but also fosters connections between brands, communities, and individuals, creating lasting impressions on all who pass by.

What to look for when picking billboards

When selecting the perfect billboard for your advertising campaign, it's essential to consider 27 key factors that can impact the effectiveness of your ad. Some of these factors include:

• Location: Choose a billboard location that targets your desired audience demographics. For example, if you're targeting college-educated adults with above-average incomes, consider placing your billboard along a busy interstate frequently congested with commuters.
• Visibility: Ensure that your billboard is easily visible and readable to passing traffic. This may involve selecting a billboard with a larger size, such as a bulletin, which is effective in attracting the attention of drivers on highways and other primary arterial roadways.
• Duration: Determine the optimal length of time for your billboard to be displayed, based on your marketing campaign goals and budget. Keep in mind that the longer your ad is up, the more exposure it will receive, but costs may increase accordingly.
• Size and format: Select the appropriate size and format for your billboard, taking into account the location and target audience. For instance, junior posters are effective in targeting specific audience demographics in urban neighborhoods or on smaller roads, while posters are ideal for targeting local audiences in busy commercial and industrial areas.

Billboards price breakdown

In Farmington Hills, billboard pricing varies depending on factors such as location, size, and duration, with the following price data points:

• Average Price: The average price for a billboard in Farmington Hills is approximately $1,074.89, reflecting a range of options for advertisers to choose from.
• Median Price: With a median price of $250, this indicates that there are affordable options available for businesses with smaller advertising budgets.
• Lowest Price: The lowest price for a billboard in Farmington Hills is $250, making it possible for even small businesses to take advantage of outdoor advertising opportunities.

Billboards Impression and CPM Metrics

Outdoor advertising in Farmington Hills offers a range of impressions and cost-effective CPM metrics, providing advertisers with valuable opportunities to reach their target audience:

• Total Impressions: Farmington Hills billboards generate approximately 7,067,000 total impressions during a 4-week campaign.
• Average Impressions: On average, a billboard in Farmington Hills receives about 262,000 impressions during a 4-week campaign.
• Median Impressions: The median number of impressions for a billboard in Farmington Hills is 80,000, indicating a variety of options for advertisers to choose from.
• Average CPM: The average cost per thousand impressions (CPM) for a billboard in Farmington Hills is $10.61, offering a competitive rate for advertisers.
• Median CPM: With a median CPM of $3.13, Farmington Hills provides affordable outdoor advertising options for businesses of all sizes.

Some of the top billboard providers in Farmington Hills

Top billboard providers in Farmington Hills include:

• Outfront Media is a company that leverages the power of location, creative, and smart audience data to drive meaningful connections between brands and audiences in the real world with out-of-home advertising.
• Adams Outdoor Advertising specializes in outdoor advertising, emphasizing the power and relevance of outdoor advertising, especially when combined with online advertising and big data insights.
• Provider Three's information is not available in the provided source.
• Adkom simplifies the process of creating a national out-of-home media campaign, unlocking untapped media opportunities in diverse markets and streamlining the out-of-home buying process.
• Provider Five's information is not available in the provided source.

Other formats for advertising in Farmington Hills

A closer look at the data reveals the depth and breadth of the other opportunities available in Farmington Hills:

• Digital Billboards: In Farmington Hills, digital billboards receive approximately 9,000 impressions with an average CPM of $15.38. As a modern and eye-catching medium, digital billboards offer dynamic messaging and real-time updates, making them a popular choice for advertisers in the area.
• Retail Venues: Retail venues in Farmington Hills generate around 37,000 impressions with an average CPM of $13.94. These advertising spaces are strategically placed in high-traffic shopping areas, allowing brands to engage with consumers in a targeted and relevant environment.
• Everything Else: Other advertising opportunities in Farmington Hills, such as alternative outdoor formats, accumulate approximately 517,000 impressions with an average CPM of $7.46. These diverse options provide advertisers with unique ways to reach their target audience and stand out from the competition.

Get started with advertising with AdQuick now!

AdQuick's platform offers a comprehensive range of out-of-home (OOH) advertising solutions, including billboard, digital, place-based, street furniture, and transit advertising. With access to industry-leading technology, 99% of billboard ads, guaranteed best prices, and white glove service, AdQuick provides valuable resources such as a billboard cost calculator, an OOH planner, and a marketer toolkit. The company has a wide range of media partners and positive testimonials from satisfied customers. Don't miss out on the opportunity to elevate your advertising game and reach your target audience more effectively. Get Started with AdQuick today!