Billboards in Broken Arrow
*All metrics are based on a 4-week advertising campaign
In the heart of the Midwest, Broken Arrow emerges not just as a bustling suburban area but as a vibrant canvas for outdoor advertising. This city, known for its beautiful parks, rich cultural landmarks, and diverse neighborhoods, offers a unique platform for advertisers to weave their messages into the fabric of daily life. Outdoor advertising in Broken Arrow does more than sell products; it connects communities, brands, and individuals in a dynamic dialogue, crafting narratives that resonate with every passerby.
What to look for when picking billboards
With 116 billboard options to choose from, it's essential to consider various factors when selecting the perfect billboard for your advertising campaign. Here are four key aspects to keep in mind:
- Location: Choose a billboard location that targets your desired audience effectively. For example, placing billboards along busy interstates for college-educated adults with above-average incomes or near colleges and universities for young adults.
- Visibility: Ensure the billboard is easily visible to passing traffic, increasing the chances of your message being seen and remembered by potential customers.
- Size and Type: Select the appropriate size and type of billboard for your campaign, such as bulletins for targeting drivers on highways, posters for local audiences along primary and secondary arterial roadways, or junior posters for urban neighborhoods and smaller roads.
- Duration: Determine the optimal duration for your billboard campaign based on your marketing goals and budget, whether it's a long-term branding campaign or a short-term event promotion.
Billboards price breakdown
Billboard pricing in Broken Arrow varies depending on factors such as location, size, and duration, with the following price data points:
- Average Price: The average price for a billboard in Broken Arrow is $1,056.78, which takes into account a wide range of billboard options and locations.
- Median Price: The median price for a billboard in Broken Arrow is $850, representing the middle value when all billboard prices are arranged in ascending order.
- Lowest Price: The lowest price for a billboard in Broken Arrow is $250, offering a more budget-friendly option for advertisers seeking cost-effective solutions.
Billboards Impression and CPM Metrics
Broken Arrow's outdoor advertising landscape offers a diverse range of impressions and CPM metrics, providing advertisers with various options to suit their campaign goals and budgets:
- Total Impressions: The total number of impressions for all billboards in Broken Arrow is approximately 80,211,000, showcasing the vast reach of outdoor advertising in the area.
- Average Impressions: On average, a billboard in Broken Arrow generates around 722,000 impressions, offering a substantial audience for advertisers to target.
- Median Impressions: The median number of impressions for a billboard in Broken Arrow is 258,000, representing the middle value when all impressions are arranged in ascending order.
- Average CPM: The average cost per thousand impressions (CPM) for a billboard in Broken Arrow is $14.14, providing a cost-effective advertising solution for businesses.
- Median CPM: The median CPM for a billboard in Broken Arrow is $2.50, offering an even more affordable option for advertisers seeking budget-friendly solutions.
Some of the top billboard providers in Broken Arrow
Broken Arrow offers a variety of billboard providers to choose from, each with their unique offerings and services. Here are the top five providers in the area:
- Adkom is a company that specializes in out-of-home media advertising, providing impactful media through a national network and as a single source solution.
- Lamar Advertising offers free design services, dedicated support, and nationwide coverage for outdoor advertising displays across the U.S. and Canada.
- Terraboost Media LLC focuses on advertising that engages consumers in their everyday lives, with networks in supermarkets, pharmacies, fitness centers, airports, and malls.
- Digital Outdoor Advertising is a woman-owned business that connects premier ad agencies to consumers across the United States through digital and static billboards in over 200 markets.
- Integration Media is an outdoor advertising company that offers a range of products and services to meet various advertising needs.
Other formats for advertising in Broken Arrow
A closer look at the data reveals the depth and breadth of the other opportunities available in Broken Arrow:
- Digital Billboards: In Broken Arrow, digital billboards generate around 50,000 impressions with an average CPM of $9.92. As a modern and eye-catching medium, digital billboards offer advertisers the flexibility to change messages and target specific audiences effectively.
- Retail Venues: Retail venues in Broken Arrow receive approximately 50,000 impressions and have an average CPM of $12.82. These advertising spaces provide a captive audience of shoppers, making them an ideal choice for brands looking to reach consumers in a purchasing mindset.
Get started with advertising with AdQuick now!
Outdoor advertising in Broken Arrow offers a diverse range of opportunities for businesses to connect with their target audience. By leveraging the power of AdQuick's platform, advertisers can efficiently plan, buy, and measure their out-of-home campaigns. With access to over 1,400 premium OOH media owners, the ability to execute OOH buys 10x faster, and the potential to launch campaigns in as little as 48 hours, AdQuick provides an unparalleled level of convenience and measurability. Don't miss out on the benefits of this innovative platform – Get Started with AdQuick today!