Billboards in Shelbyville
*All metrics are based on a 4-week advertising campaign
In the heart of the Bluegrass region, Shelbyville shines as a charming small town with a vibrant atmosphere, perfect for outdoor advertising. Known for its picturesque landscapes, historic downtown, and thriving equestrian culture, Shelbyville provides a unique opportunity for advertisers to integrate their messages into the local community. Outdoor advertising in Shelbyville goes beyond promoting products; it fosters connections between brands, residents, and visitors, creating impactful narratives that resonate with everyone who passes by.
What to look for when picking billboards
When selecting the perfect billboard for your advertising campaign, there are at least 7 key factors to consider. Here are four important aspects to keep in mind:
- Demographics: Choose a location where your target audience is likely to be present, considering factors such as age, gender, education, relationship status, and income level. For example, placing a billboard near a college campus for a product targeting young adults.
- Traffic Count: Opt for locations with high traffic counts to ensure maximum exposure. Busy interstates, congested roads, and bustling intersections are ideal choices.
- Visibility: Make sure the billboard is clearly visible to drivers and pedestrians by considering alignment, height, and absence of obstructions like trees and power lines. A billboard placed at a readable height within the driver's frame of vision is a good example.
- Land Use Type: Take into account the type of land use surrounding the billboard location. Commercial areas attract a diverse audience, while residential areas cater to local residents, and industrial areas primarily target employees of specific industries.
Billboards price breakdown
Billboard pricing in Shelbyville varies depending on factors such as location, visibility, and traffic count, with the following price data points:
- Average Price: The average price for a billboard in Shelbyville is approximately $1,712.00, reflecting a range of options for advertisers to choose from.
- Median Price: With a median price of $1,680.00, this value represents the middle point in the distribution of billboard prices in the area.
- Lowest Price: For those on a tight budget, the lowest price available for a billboard in Shelbyville is an affordable $250.00, offering cost-effective advertising opportunities.
Billboards Impression and CPM Metrics
Shelbyville's outdoor advertising landscape offers a variety of impressions and CPM metrics, providing advertisers with valuable insights to make informed decisions:
- Total Impressions: The total number of impressions for a 4-week advertising campaign in Shelbyville is approximately 1,164,000, showcasing the potential reach of your message.
- Average Impressions: On average, a billboard in Shelbyville generates around 166,000 impressions per 4-week campaign, reflecting the typical exposure for an ad in this market.
- Median Impressions: With a median value of 207,000 impressions, this figure represents the middle point in the distribution of impressions for billboards in the area.
- Average CPM: The average cost per thousand impressions (CPM) for a billboard in Shelbyville is approximately $26.90, offering a competitive rate for advertisers.
- Median CPM: The median CPM for billboards in Shelbyville is an affordable $5.56, providing a cost-effective option for reaching your target audience.
Some of the top billboard providers in Shelbyville
Shelbyville is home to a variety of top billboard providers, each offering unique advertising opportunities for businesses:
- Outfront Media is a leading provider of out-of-home advertising services, leveraging location, creative, and smart audience data to connect brands with audiences in the real world.
- Adkom simplifies the out-of-home advertising process by unifying the fragmented media landscape, offering national scale and reach without the extra headaches.
- Atmosphere TV is the largest streaming TV platform built for businesses, offering fun, viral-style entertainment and easy-to-use digital signage.
- GSTV is a data-driven, national video network that delivers engaging content to on-the-go consumers at gas stations.
- IndoorMedia offers in-store advertising and marketing services, helping businesses advertise in grocery stores and generate new customers.
Other formats for advertising in Shelbyville
A closer look at the data reveals the depth and breadth of the other opportunities available in Shelbyville:
- Digital Billboards: In Shelbyville, digital billboards generate approximately 9,000 impressions with an average CPM of $7.62. This modern and dynamic medium allows for real-time updates and eye-catching visuals, making it a popular choice for advertisers seeking to stand out.
- Retail Venues: Retail venues in Shelbyville receive around 10,000 impressions and have an average CPM of $12.88. These advertising spaces are strategically placed in shopping centers and stores, capturing the attention of consumers in a buying mindset.
Get started with advertising with AdQuick now!
Shelbyville's diverse outdoor advertising landscape offers numerous opportunities for businesses to connect with their target audience. By leveraging the power of platforms like AdQuick, advertisers can access a wide range of billboards and out-of-home advertising options, streamline their ad buying process, and unlock valuable insights to optimize their campaigns. With immediate access to over 1,400 premium OOH media owners, the ability to execute OOH buys 10x faster, and the potential to launch campaigns in as little as 48 hours, there's never been a better time to explore the possibilities of outdoor advertising in Shelbyville. Don't miss out on this opportunity to make a lasting impression on your audience – Get Started with AdQuick today!