Billboards in Smithfield
*All metrics are based on a 4-week advertising campaign
Smithfield, nestled in the picturesque Cache Valley, offers a unique blend of small-town charm and thriving business opportunities. With its stunning mountain views, rich agricultural heritage, and growing population, Smithfield provides a one-of-a-kind backdrop for outdoor advertising. Advertisers can seamlessly integrate their messages into the daily lives of residents and visitors alike, fostering connections between brands, communities, and individuals in this vibrant and scenic locale.
What to look for when picking billboards
When selecting billboards for your advertising campaign, there are five key factors to consider. Here are some examples of what makes each factor important:
- Demographics: Choose locations where your target audience is likely to be present, considering factors such as age, gender, education, relationship status, and income level.
- Traffic Count: Opt for high-traffic areas, such as busy intersections and congested highways, to ensure your billboard reaches a large number of people.
- Visibility: Make sure the billboard is clearly visible to passing drivers and pedestrians by considering alignment, height, and the absence of obstructions like trees and power lines.
- Land Use Type: The surrounding land use type, whether residential, commercial, or industrial, will determine the audience that views the advertisement. Place billboards in areas frequented by your target audience.
- Proximity: For local businesses, place billboards close to the business location to attract local customers. For businesses looking to expand their reach, consider placing billboards in areas where a different type of customer or a new population can be reached.
Billboards price breakdown
In Smithfield, the pricing of billboards varies depending on factors such as location, visibility, and traffic count. Here's a breakdown of the average, median, and lowest prices for billboards in the area:
- Average Price: The average price for a billboard in Smithfield is approximately $1,200.00, which takes into account various factors such as location and visibility.
- Median Price: The median price for a billboard in Smithfield is around $1,000.00, representing the middle value when all billboard prices are arranged in ascending order.
- Lowest Price: The lowest price for a billboard in Smithfield can be as low as $500.00, typically found in less visible or lower traffic areas.
Billboards Impression and CPM Metrics
Impressions and CPM metrics are crucial in evaluating the effectiveness of your outdoor advertising campaign in Smithfield. Here's a breakdown of these metrics in the area:
- Total Impressions: The total number of impressions for a 4-week campaign in Smithfield is approximately 500,000, showcasing the potential reach of your advertisement.
- Average Impressions: On average, a billboard in Smithfield generates around 125,000 impressions per week, indicating consistent exposure to your target audience.
- Median Impressions: The median number of impressions for a billboard in Smithfield is about 100,000 per week, representing the middle value when all impressions are arranged in ascending order.
- Average CPM (Cost Per Thousand Impressions): The average CPM for a billboard in Smithfield is approximately $9.60, providing a cost-effective way to reach a large audience.
- Median CPM: The median CPM for a billboard in Smithfield is around $10.00, offering a balanced cost-to-reach ratio for advertisers.
Some of the top billboard providers in Smithfield
Here are the top billboard providers in Smithfield:
- Lamar Advertising offers free design services, dedicated support, and nationwide coverage for outdoor advertising campaigns.
- Headrick Outdoor Media is one of the largest independent outdoor advertising, manufacturing, and installation companies in the nation, offering a wide range of billboard faces and a strong commitment to customer service.
Other formats for advertising in Smithfield
A closer look at the data reveals the depth and breadth of the other opportunities available in Smithfield:
- Digital Billboards: In Smithfield, digital billboards generate around 40,000 impressions with an average CPM of $9.11. This modern and dynamic medium allows for real-time updates and eye-catching visuals, making it a popular choice for advertisers seeking to stand out.
- Retail Venues: Retail venues in Smithfield receive approximately 40,000 impressions and have an average CPM of $9.11. These high-traffic locations offer advertisers the opportunity to engage with consumers in a shopping mindset, increasing the likelihood of conversions.
Get started with advertising with AdQuick now!
Smithfield's unique blend of small-town charm and thriving business opportunities make it an ideal location for outdoor advertising. By leveraging the power of AdQuick's platform, you can gain access to premium OOH media owners, execute OOH buys faster, launch campaigns in as little as 48 hours, and unlock unprecedented measurability. Don't miss out on the opportunity to connect with your target audience in this picturesque locale. Sign up for AdQuick today and start making an impact with your outdoor advertising campaign.