Billboards in Fair Oaks
*All metrics are based on a 4-week advertising campaign
In the bustling community of Fair Oaks, advertisers find a unique opportunity to connect with a diverse audience. Known for its thriving business district, top-rated schools, and vibrant cultural scene, Fair Oaks offers a prime platform for outdoor advertising. By integrating their messages into the daily lives of residents and visitors, advertisers can create lasting impressions and foster meaningful connections between communities, brands, and individuals.
What to look for when picking billboards
When selecting billboards for advertising, there are more than 30 factors to consider. Here are four key aspects to keep in mind:
- Demographics: Choose a location that targets your desired audience. For example, if your target demographic is college-educated adults with above-average incomes, place the billboard along a busy interstate frequently congested with commuters.
- Traffic Count: Opt for high traffic areas, such as interstates with bad traffic or busy intersections with long wait times, to maximize the number of people who will see the billboard.
- Visibility: Ensure the billboard is clearly aligned to face traffic, placed at a readable height within the driver's frame of vision, and free from obstructions that might affect visibility.
- Proximity: If the goal of the billboard is to attract local customers, place it close to the business location. For example, if targeting young adults, place the billboard in a trendy part of town or near a college or university.
Billboards price breakdown
Billboard pricing in Fair Oaks varies depending on factors such as location, visibility, and traffic count. Here's a breakdown of the pricing:
- Average Price: The average price for a billboard in Fair Oaks is $1,382.78, which takes into account a wide range of billboard options and locations.
- Median Price: The median price for a billboard in Fair Oaks is $1,000, representing the middle point in the pricing spectrum.
- Lowest Price: The lowest price for a billboard in Fair Oaks is $250, offering a more budget-friendly option for advertisers.
Billboards Impression and CPM Metrics
Impressions and CPM metrics in Fair Oaks provide valuable insights into the effectiveness of outdoor advertising campaigns:
- Total Impressions: The total number of impressions for a 4-week campaign in Fair Oaks is approximately 11,651,000, showcasing the potential reach of outdoor advertising in the area.
- Average Impressions: On average, a billboard in Fair Oaks generates around 388,000 impressions during a 4-week campaign, indicating the potential for consistent exposure to a diverse audience.
- Median Impressions: The median number of impressions for a billboard in Fair Oaks is about 86,000, representing a more typical campaign performance in the area.
- Average CPM: The average cost per thousand impressions (CPM) in Fair Oaks is $15.28, offering a competitive rate for advertisers seeking to maximize their return on investment.
- Median CPM: The median CPM in Fair Oaks is $5.60, providing a more affordable option for advertisers looking to balance cost and exposure.
Some of the top billboard providers in Fair Oaks
Here are the top providers in Fair Oaks for out-of-home advertising:
- Adkom specializes in out-of-home media campaigns, offering services to brands and agencies, and providing a platform to streamline the planning, automation, and vendor relationship management that make out-of-home advertising time-consuming.
- Terraboost Media LLC is a company that specializes in advertising and wellness products, and is committed to social responsibility through donations and environmental initiatives.
- Captivate provides digital video advertising solutions, primarily in elevators, lobbies, and common areas in premium commercial office buildings and luxury residential buildings.
- InSite Street Media is a leading outdoor advertising company known for innovation and excellence in the development and management of out-of‐home media assets.
- ATM.TV is a nationwide provider of Digital-Out-Of-Home (DOOH) HD advertising, offering unique solutions to deliver targeted, high-definition digital images to over 50% of American consumers.
Other formats for advertising in Fair Oaks
A closer look at the data reveals the depth and breadth of the other opportunities available in Fair Oaks:
- Digital Billboards: In Fair Oaks, digital billboards generate around 11,000 impressions with an average CPM of $25.84. As a modern and eye-catching medium, digital billboards offer dynamic messaging and real-time updates, making them a popular choice for advertisers.
- Street Furniture: Street furniture in Fair Oaks garners approximately 66,000 impressions and has an average CPM of $41.19. This versatile advertising medium includes bus shelters, benches, and kiosks, providing ample opportunities for advertisers to engage with pedestrians and commuters.
- Retail Venues: Advertising in retail venues in Fair Oaks reaches around 32,000 impressions with an average CPM of $10.67. By targeting consumers in shopping centers and malls, advertisers can capitalize on the captive audience and drive sales.
- Everything Else: Other advertising opportunities in Fair Oaks, such as hand-painted murals and non-traditional formats, accumulate approximately 568,000 impressions and have an average CPM of $29.75. These unique and creative options allow advertisers to stand out and make a lasting impression on their target audience.
Get started with advertising with AdQuick now!
AdQuick offers a comprehensive range of out-of-home (OOH) advertising solutions, including billboard advertising, digital out-of-home media, place-based advertising, street furniture advertising, and transit advertising. With access to valuable resources such as a billboard cost calculator, an OOH planner, and a marketer toolkit, advertisers can make informed decisions and optimize their campaigns. AdQuick has received positive testimonials from customers and boasts a wide range of media partners, ensuring a seamless and effective advertising experience. By signing up with AdQuick, advertisers can benefit from industry-leading technology, access to 99% of billboard ads, guaranteed best billboard prices, and white glove service. Don't miss out on the opportunity to elevate your outdoor advertising strategy – sign up with AdQuick today.