Billboards in Longmont
*All metrics are based on a 4-week advertising campaign
Longmont, a thriving city nestled between the Rocky Mountains and the Great Plains, offers a distinctive backdrop for outdoor advertising. With its picturesque landscapes, booming tech industry, and diverse population, Longmont provides advertisers with a unique opportunity to engage audiences in a meaningful way. Outdoor advertising in Longmont not only promotes products and services, but also fosters connections between communities, brands, and individuals, creating lasting impressions on all who encounter it.
What to look for when picking billboards
When selecting the perfect billboard for your advertising campaign, there are 137 factors to consider. However, we've narrowed it down to four key aspects that can make a significant impact on your campaign's success:
- Location: Choose a billboard location that targets your desired demographics and has high traffic counts. For example, placing a billboard along a busy interstate to reach college-educated adults with above-average incomes.
- Visibility: Ensure the billboard is easily visible and unobstructed, increasing the likelihood of capturing the attention of passersby.
- Size and Type: Select the appropriate size and type of billboard (bulletins, posters, junior posters, digital billboards, wallscapes, or spectaculars) based on your target audience and campaign goals. For instance, using a digital billboard to display dynamic messages that can be easily changed regularly.
- Duration: Determine the optimal duration for your billboard to be up, considering factors such as campaign goals, budget, and the type of billboard. This could range from short-term event-specific campaigns to long-term branding campaigns lasting six to twelve months.
Billboards price breakdown
In Longmont, billboard pricing varies depending on factors such as location, visibility, and duration, with the following price data points:
- Average Price: The average price for a billboard in Longmont is approximately $820.61, reflecting a range of options for advertisers to choose from.
- Median Price: With a median price of $578, this indicates that there are affordable options available for businesses with varying budgets.
- Lowest Price: The lowest price for a billboard in Longmont is $250, offering an accessible entry point for smaller businesses or those looking to test the effectiveness of outdoor advertising.
Billboards Impression and CPM Metrics
Outdoor advertising in Longmont delivers a wide range of impressions and cost-effective CPM metrics, providing advertisers with valuable opportunities to reach their target audience:
- Total Impressions: Longmont's outdoor advertising campaigns generate a total of 44,934,000 impressions, showcasing the potential reach of your message.
- Average Impressions: On average, a billboard in Longmont receives 337,853 impressions, ensuring consistent visibility for your advertisement.
- Median Impressions: With a median of 328,560 impressions, Longmont's billboards offer a reliable level of exposure for your campaign.
- Average CPM: The average cost per thousand impressions (CPM) in Longmont is $6.83, providing a cost-effective advertising solution.
- Median CPM: At a median CPM of $2.14, Longmont offers affordable options for businesses looking to maximize their advertising budget.
Some of the top billboard providers in Longmont
Here are the top billboard providers in Longmont:
- Adkom simplifies out-of-home advertising by providing access to traditionally unavailable inventory and unifying the fragmented media landscape.
- Lamar Advertising Company offers free design services, dedicated support, and nationwide coverage for outdoor advertising campaigns.
- Terraboost Media Operating Company LLC is a purpose-driven company that provides advertising solutions through wellness billboards, reaching millions of consumers every day.
- Enlightened Marketing, LLC specializes in proven E-Commerce Facebook marketing strategies for targeted traffic, engagement, leads, and conversions.
Other formats for advertising in Longmont
A closer look at the data reveals the depth and breadth of the other opportunities available in Longmont:
- Digital Billboards: In Longmont, digital billboards receive 30,000 impressions with an average CPM of $47.17. This modern and dynamic advertising medium allows for real-time updates and eye-catching visuals, making it a popular choice for advertisers.
- Street Furniture: Street furniture in Longmont garners 365,000 impressions and has an average CPM of $2.22. This versatile advertising option includes bus shelters, benches, and kiosks, providing ample opportunities for advertisers to reach pedestrians and commuters.
- Retail Venues: Retail venues in Longmont generate 40,000 impressions with an average CPM of $43.29. These advertising spaces, located in shopping centers and malls, offer a captive audience and high dwell times, making them ideal for engaging consumers.
- Everything Else: Other advertising opportunities in Longmont, such as posters and banners, accumulate 631,000 impressions and have an average CPM of $4.71. These diverse options allow advertisers to think outside the box and create unique campaigns tailored to their target audience.
Get started with advertising with AdQuick now!
With AdQuick's innovative platform, advertisers can take advantage of the numerous opportunities in Longmont's outdoor advertising landscape. By offering various products and solutions for advertisers, agencies, and OOH media owners, AdQuick combines technology, OOH expertise, and data to enable efficient and seamless ad buying across the globe. Some of the key benefits of using AdQuick include immediate access to over 1,400 premium OOH media owners, faster execution of OOH buys, the ability to launch campaigns in as little as 48 hours, and unprecedented measurability. Don't miss out on the chance to elevate your outdoor advertising campaigns in Longmont and beyond. Sign up for AdQuick today and unlock the full potential of your out-of-home advertising efforts.