Billboards in Hampton

*All metrics are based on a 4-week advertising campaign

Hampton, a picturesque coastal town, boasts stunning beaches, a lively boardwalk, and a thriving local economy. This charming destination attracts tourists and residents alike, providing a prime opportunity for advertisers to engage with a diverse audience. Outdoor advertising in Hampton not only promotes products and services, but also fosters connections between communities, brands, and individuals, creating memorable experiences that leave a lasting impression.

What to look for when picking billboards

When selecting billboards for advertising, there are four key factors to consider in order to maximize the effectiveness of your campaign. Here are some examples of what to look for in each factor:

• Location: Choose billboards in high-traffic areas, such as busy intersections or congested highways, to ensure maximum exposure. Consider the surrounding land use type (residential, commercial, or industrial) to target the right audience.
• Visibility: Make sure the billboard is clearly visible to passing drivers and pedestrians. Look for billboards with proper alignment, height, and minimal obstructions like trees or power lines.
• Size: Select the appropriate billboard size based on your target audience and desired impact. For example, larger bulletins are ideal for targeting drivers on highways, while smaller junior posters are suitable for local audiences in urban neighborhoods.
• Design and Creativity: Opt for billboards that allow for eye-catching and visually appealing designs to effectively convey your message and attract attention.

Billboards price breakdown

In Hampton, the pricing of billboards varies depending on factors such as location, visibility, and size. Here's a breakdown of the average, median, and lowest prices:

• Average Price: The average price for a billboard in Hampton is $250.00, which takes into account various factors such as location, visibility, and size.
• Median Price: The median price, which represents the middle value in the range of billboard prices, is also $250.00 in Hampton.
• Lowest Price: The lowest price for a billboard in Hampton is $250.00, offering a more budget-friendly option for advertisers.

Billboards Impression and CPM Metrics

In Hampton, the impressions and CPM metrics provide valuable insights into the effectiveness and cost-efficiency of outdoor advertising campaigns. Here's a breakdown of these metrics:

• Total Impressions: The total number of impressions for a 4-week advertising campaign in Hampton is approximately 305,000.
• Average Impressions: On average, a billboard in Hampton generates around 76,000 impressions during a 4-week campaign.
• Median Impressions: The median number of impressions for a billboard in Hampton is about 80,000 over a 4-week period.
• Average CPM: The average cost per thousand impressions (CPM) for a billboard in Hampton is $3.68.
• Median CPM: The median CPM for a billboard in Hampton is $3.34, offering a cost-effective advertising solution.

Some of the top billboard providers in Hampton

Here are the top providers of outdoor advertising in the Hampton area:

• Terraboost Media LLC offers wellness kiosks and advertising services, reaching 280 million consumers daily through partnerships with nationally recognized brands.
• Adkom specializes in out-of-home media advertising, simplifying the process of running national campaigns and providing access to a range of media formats.
• Indoor Media focuses on in-store advertising and marketing services, offering various programs such as coupons on receipts and ads on shopping carts in over 9,000 grocery stores throughout the US and Canada.
• Look Media delivers high-impact messages through Look Banners in over 170 DMAs to verified audiences for both general market and retail targeting, with a national coverage of over 4,500 locations.
• Screenverse provides digital out-of-home advertising services, programmatic advertising, and digital screens in various venue types, reaching a wide audience across different markets.

Other formats for advertising in Hampton

A closer look at the data reveals the depth and breadth of the other opportunities available in Hampton:

• Digital Billboards: In Hampton, digital billboards generate approximately 59,000 impressions with an average CPM of $11.87. As a modern and dynamic advertising medium, digital billboards offer flexibility and real-time updates, making them an attractive option for advertisers.
• Retail Venues: Retail venues in Hampton receive around 71,000 impressions and have an average CPM of $7.78. These venues provide advertisers with a captive audience, allowing for targeted messaging and increased engagement with potential customers.

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