Static Billboards in Beaverton
*All metrics are based on a 4-week advertising campaign
Beaverton, a thriving suburban city, boasts a unique blend of natural beauty, diverse population, and strong economic growth, making it an ideal location for outdoor advertising. With its numerous parks, shopping centers, and cultural attractions, advertisers can seamlessly integrate their messages into the daily lives of residents and visitors alike. Outdoor advertising in Beaverton not only promotes products but also fosters connections between communities, brands, and individuals, creating impactful narratives that resonate with everyone who passes by.
What to look for when picking static billboards
When selecting billboards for advertising, there are 44 factors to consider, but we'll focus on four key aspects that can significantly impact the success of your campaign. Here are some essential factors to keep in mind:
- Demographics: Choose a location that targets your desired audience based on factors like age, gender, education, and income level. For example, a billboard near a college campus might be ideal for reaching young, educated adults.
- Visibility: Ensure the billboard is easily visible to passing traffic by considering its alignment, height, and placement. A billboard facing oncoming traffic and placed at a readable height will be more effective.
- Traffic Count: High traffic areas, such as busy intersections or congested highways, can provide a larger audience for your advertisement. However, weigh the potential exposure against the cost of advertising in these prime locations.
- Land Use Type: Consider the surrounding land use, whether residential, commercial, or industrial, as it will influence the type of audience that views your advertisement. For instance, a billboard in a commercial area may reach both employees and customers, while one in a residential area will primarily target local residents.
Static Billboards price breakdown
In Beaverton, billboard pricing varies depending on factors such as location, visibility, and traffic count, with the following price data points:
- Average Price: The average price for a billboard in Beaverton is $9,260.32, which takes into account a wide range of billboard options and locations.
- Median Price: The median price for a billboard in Beaverton is $2,700, representing the middle value when all billboard prices are arranged in ascending order.
- Lowest Price: The lowest price for a billboard in Beaverton is $0, which may be attributed to special promotions, non-profit partnerships, or other unique circumstances.
Static Billboards Impressions and CPM Metrics
Outdoor advertising in Beaverton offers a range of impressions and cost-per-thousand (CPM) metrics, providing advertisers with various options to suit their budget and target audience:
- Total Impressions: Beaverton's outdoor advertising generates approximately 63,505,000 impressions over a 4-week campaign.
- Average Impressions: On average, a billboard in Beaverton receives about 1,443,000 impressions during a 4-week campaign.
- Median Impressions: The median number of impressions for a billboard in Beaverton is around 324,000 over a 4-week period.
- Average CPM: The average cost per thousand impressions (CPM) for a billboard in Beaverton is $764.29.
- Median CPM: The median CPM for a billboard in Beaverton is a more affordable $5.00.
Some of the top static billboard providers in Beaverton
Here are some top billboard providers in Beaverton:
- Louvre Media is a full-service advertising agency in Beaverton, offering a wide range of marketing services to help businesses succeed.
Other formats for advertising in Beaverton
A closer look at the data reveals the depth and breadth of the other opportunities available in Beaverton:
- Digital Billboards: In Beaverton, digital billboards receive approximately 36,000 impressions with an average CPM of $7.77. As a modern and dynamic advertising medium, digital billboards offer flexibility and real-time updates, making them an attractive option for advertisers.
- Street Furniture: Street furniture in Beaverton generates around 40,000 impressions and has an average CPM of $5.22. This type of advertising integrates seamlessly into the urban landscape, targeting pedestrians and commuters in high-traffic areas.
- Wheat Pastings: Wheat pastings in Beaverton garner about 1,000 impressions with an average CPM of $23,800. This unconventional and creative advertising method allows for unique, eye-catching designs that can capture the attention of passersby.
- Retail Venues: Advertising in retail venues in Beaverton yields approximately 39,000 impressions and an average CPM of $16.44. This targeted approach reaches consumers in a shopping mindset, increasing the likelihood of purchase decisions.
- Transit: Transit advertising in Beaverton generates around 4,000,000 impressions with an average CPM of $2.50. This cost-effective method targets commuters and travelers, providing extended exposure to your message.
- Everything Else: Other advertising opportunities in Beaverton receive about 250,000 impressions. These diverse options allow advertisers to explore unique and innovative ways to reach their target audience.
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