Static Billboards in East Meadow

*All metrics are based on a 4-week advertising campaign

East Meadow, a thriving suburban community, presents a prime opportunity for outdoor advertising. With its bustling shopping centers, recreational parks, and diverse neighborhoods, this Long Island gem provides a unique stage for advertisers to engage with residents and visitors alike. Outdoor advertising in East Meadow not only promotes products and services, but also fosters connections between communities, brands, and individuals, creating impactful narratives that leave a lasting impression.

What to look for when picking static billboards

When selecting one of the 83 billboards to advertise on, there are several factors to consider in order to maximize the effectiveness of your campaign:

• Location: Choose a billboard in a high-traffic area that targets your desired demographic. For example, placing a billboard near a college campus if targeting young adults.
• Visibility: Ensure the billboard is easily visible to passing traffic, with no obstructions and at an appropriate height. For instance, a billboard along a busy highway should be clearly aligned to face traffic and placed at a readable height.
• Type and Size: Select the appropriate type (traditional, digital, or wallscapes) and size (bulletin, poster, or junior poster) of billboard for your campaign goals and budget. For example, a digital billboard may be more suitable for a campaign with dynamic content, while a traditional billboard might be more cost-effective.
• Duration: Determine the optimal length of time for your billboard to be displayed, based on your marketing goals and budget. Generally, billboard advertisements stay up for at least four weeks, but most campaigns last several months.

Static Billboards price breakdown

In East Meadow, billboard pricing varies depending on factors such as location, visibility, and duration, with the following price data points:

• Average Price: The average price for a billboard in East Meadow is $645.21, which takes into account a wide range of billboard types and locations.
• Median Price: The median price for a billboard in this area is $400, indicating that half of the billboards are priced above this amount and half are priced below.
• Lowest Price: The lowest price for a billboard in East Meadow is $0, which may represent special promotions or unique circumstances for specific advertising opportunities.

Static Billboards Impressions and CPM Metrics

In East Meadow, the impressions and CPM metrics provide valuable insights into the reach and cost-effectiveness of outdoor advertising campaigns:

• Total Impressions: The total number of impressions for all billboards in East Meadow is approximately 150,126,000, showcasing the vast potential audience for advertisers.
• Average Impressions: On average, a billboard in East Meadow generates around 1,831,000 impressions, indicating the typical reach of an advertisement in this area.
• Median Impressions: The median number of impressions for a billboard in East Meadow is about 222,000, which represents the middle value when all impressions are sorted in ascending order.
• Average CPM: The average cost per thousand impressions (CPM) in East Meadow is $5.71, providing a benchmark for advertisers to gauge the cost-effectiveness of their campaigns.
• Median CPM: The median CPM for billboards in this area is $2.76, signifying that half of the advertising opportunities have a higher CPM and half have a lower CPM.

Some of the top static billboard providers in East Meadow

Here are the top billboard providers in East Meadow:

• 41:10 Media is a media advertising sales company that offers media solutions to help networks monetize and grow without the risk.
• Crane Payment Innovations (CPI) offers integrated and automated payment technology solutions for various industries, including retail, gaming, vending, and transportation.

Other formats for advertising in East Meadow

A closer look at the data reveals the depth and breadth of the other opportunities available in East Meadow:

• Digital Billboards: In East Meadow, digital billboards generate approximately 40,000 impressions with an average CPM of $14.78. As a modern and dynamic advertising medium, digital billboards offer flexibility and real-time content updates, making them an attractive option for advertisers.
• Street Furniture: Street furniture in East Meadow garners around 293,000 impressions and has an average CPM of $7.11. This advertising format, which includes bus shelters and benches, provides a close-up and personal connection with pedestrians and commuters, enhancing brand visibility.
• Retail Venues: Retail venues in East Meadow receive about 125,000 impressions with an average CPM of $8.45. By targeting consumers in shopping centers and malls, retail venue advertising effectively reaches potential customers in a purchasing mindset.
• Transit: Transit advertising in East Meadow generates approximately 385,000 impressions and has an average CPM of $5.07. This advertising medium, which includes buses, trains, and subway stations, offers high exposure to daily commuters and captive audiences.
• Everything Else: Other advertising opportunities in East Meadow, such as alternative media and guerrilla marketing, collectively receive around 346,000 impressions with an average CPM of $11.33. These diverse and innovative advertising methods can help brands stand out and create memorable experiences for their target audience.

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