Static Billboards in East Providence

*All metrics are based on a 4-week advertising campaign

East Providence, a thriving city with a rich history and diverse population, presents a prime opportunity for outdoor advertising. Its strategic location, bustling commercial areas, and strong sense of community make it an ideal setting for advertisers to engage with audiences. By incorporating outdoor ads into the city's vibrant landscape, brands can create meaningful connections and foster conversations that resonate with residents and visitors alike.

What to look for when picking static billboards

With 61% of Americans noticing out-of-home advertising, selecting the right billboard is crucial for a successful campaign. Here are four key factors to consider when choosing a billboard:

• Location: Ensure the billboard is placed in an area with high traffic and visibility, targeting the desired demographic. For example, a billboard near a college campus for a product aimed at young adults.
• Type and Size: Choose between traditional, digital, or wallscape billboards, and consider the appropriate size (bulletin, poster, or junior poster) based on the campaign's goals and budget.
• Duration: Determine the optimal length of time for the billboard to be up, typically at least four weeks, but varying depending on marketing goals and budget.
• Cost-effectiveness: Compare the cost of billboard advertising to other forms of advertising, keeping in mind that billboards are generally 80% less expensive than television ads.

By carefully considering these factors, advertisers can maximize the impact of their billboard campaigns and effectively reach their target audience.

Static Billboards price breakdown

In East Providence, billboard pricing varies depending on factors such as location, size, and duration. Here's a breakdown of the average, median, and lowest prices:

• Average Price: The average price for a billboard in East Providence is $2,122.07, which takes into account a wide range of billboard options and locations.
• Median Price: With a median price of $400, this value represents the middle point in the range of billboard prices, offering a more balanced perspective on the cost.
• Lowest Price: The lowest price for a billboard in East Providence is $250, providing an affordable option for advertisers with a limited budget.

Static Billboards Impressions and CPM Metrics

In East Providence, the impressions and CPM metrics provide valuable insights into the effectiveness of billboard advertising:

• Total Impressions: The total number of impressions for all billboards in East Providence is approximately 419,478,000, showcasing the vast reach of outdoor advertising in the area.
• Average Impressions: On average, a billboard in East Providence generates around 6,876,000 impressions, indicating the potential for significant audience engagement.
• Median Impressions: The median number of impressions for billboards in East Providence is 247,000, offering a more balanced view of the typical exposure a billboard may receive.
• Average CPM: The average cost per thousand impressions (CPM) for billboards in East Providence is $7.47, reflecting the cost-effectiveness of this advertising medium.
• Median CPM: With a median CPM of $3.22, this value represents the middle point in the range of CPMs, further emphasizing the affordability of billboard advertising in East Providence.

Some of the top static billboard providers in East Providence

Here are the top providers in East Providence for outdoor advertising:

• Lamar Advertising offers outdoor advertising services with free design, dedicated support, and nationwide coverage across the U.S. and Canada.
• Adkom simplifies the out-of-home media buying process for brands and agencies by unifying fragmented media landscape through a single network and technology platform.
• Gas Station TV (GSTV) is a data-driven, national video network that delivers engaging on-the-go video content to consumers, providing more than 2 billion moments of attention and action.
• IndoorMedia helps businesses advertise and market their products and services with simple to implement and proven in-store advertising strategies and digital marketing services.
• InSite Street Media is a leading outdoor advertising company known for innovation and excellence in the development and management of out-of-home media assets.

Other formats for advertising in East Providence

A closer look at the data reveals the depth and breadth of the other opportunities available in East Providence:

• Digital Billboards: In East Providence, digital billboards receive approximately 21,000 impressions with an average CPM of $18.38. As a modern and dynamic advertising medium, digital billboards offer flexibility and real-time updates, making them an attractive option for advertisers.
• Street Furniture: Street furniture in East Providence garners around 28,000 impressions and has an average CPM of $15.90. This type of advertising, which includes bus shelters and benches, provides a unique opportunity to engage with pedestrians and commuters in high-traffic areas.
• Wheat Pastings: Wheat pastings in East Providence generate approximately 17,231,000 impressions with an average CPM of $1.10. This creative and cost-effective advertising method allows brands to make a bold statement in urban environments, capturing the attention of passersby.
• Retail Venues: Advertising in retail venues in East Providence yields around 50,000 impressions and has an average CPM of $10.96. By placing ads in shopping centers and other retail spaces, advertisers can directly target consumers in a buying mindset.
• Everything Else: Other advertising opportunities in East Providence, such as alternative media and non-traditional formats, collectively receive about 1,233,000 impressions with an average CPM of $3.12. These diverse options allow advertisers to think outside the box and create memorable campaigns that resonate with their target audience.

Get started with advertising with AdQuick now!

East Providence offers a diverse range of outdoor advertising opportunities, from traditional billboards to innovative street furniture and wheat pastings. By leveraging these options, advertisers can create impactful campaigns that resonate with their target audience and drive results. AdQuick simplifies the out-of-home advertising process by connecting advertisers to OOH media owners, offering a range of products and solutions, and providing resources and tools for researching and planning outdoor campaigns. Experience the benefits of industry-leading technology, access to 99% of billboard ads, best billboard prices guaranteed, and white glove service by signing up today. Get Started and elevate your outdoor advertising strategy.